Director, Advertising Inventory and Pricing (Cox Media)
Cox Enterprises, Atlanta, Georgia, United States, 30349
Empower people today to build a better future for the next generation
Summary:
If your skills, experience, and qualifications match those in this job overview, do not delay your application. The Director of Advertising Inventory and Pricing for Cox Media is responsible for leading and advancing our Cox Media organization's strategy for inventory utilization. Responsible for developing and implementing overall pricing strategy for maximizing revenues while providing strategic direction for inventory optimization and management. Ensures accurate and detailed analysis and reporting while providing trend analysis and projections on inventory conditions. Participates in the budget process through inventory analysis and modeling with viewership, historical trends, and local market factors. The position reports to the VP, Operations, Product & Technology. The ideal candidate will excel in managing large data sets, devising strategies, and influencing behaviors to maximize inventory yield across various sales channels, including local, national, and programmatic. To be successful in this role, you must have proven experience in strategic planning and management, along with experience in team leadership and significant thought leadership. Strong analytical and problem-solving skills, excellent communication, and interpersonal abilities are essential. The ability to work effectively in a fast-paced, dynamic environment is required. Location:
This role requires that you reside within a Cox Communications listed location. This is a hybrid role, and the schedule is a mix of work-from-office/work-from-home. Primary Responsibilities and Essential Functions: Set Enterprise Strategy:
Define and advance the organization's strategy for inventory utilization. Manage large data sets, devise strategies, and influence behaviors to maximize inventory yield across various sales channels including local, national, and programmatic. Trend Analysis and Reporting:
Analyze market trends, set targets, and create standard reports to foster adoption. Market Insight:
Understand market conditions, industry trends, value propositions, and customer needs to integrate into enterprise strategy. Pricing Strategy Ownership:
Lead the pricing strategy for the organization. KPIs and Measurement:
Define key performance indicators, develop tools for measurement, and implement them. Organizational Structure:
Design the structure for a broader inventory and pricing team, both at the center and in the field, outline necessary skills and capabilities for field roles, participate in talent acquisition, coaching, and leadership. People Leadership:
Identify, hire, train, and coach team members effectively. Partnerships:
Work with market VPs and sales leaders to ensure alignment and adoption. Market Consultation:
Offer consulting on in-field best practices and thought leadership. Leadership Experience:
Requires experience in team leadership, analytical thinking, and significant thought leadership. Skills and Qualifications: Required: Bachelor’s degree in a related discipline and 10 years’ experience in a related field such as Marketing, Finance, or Analytics. The right candidate could also have a different combination, such as a master's degree and 8 years’ experience; a Ph.D. and 5 years’ experience in a related field; or 14 years’ experience in a related field. 5+ years’ experience in a management or leadership role. Proficiency in Excel and PowerPoint. Strong interpersonal, leadership, presentation, and collaboration skills for working with teams across the organization. Knowledge of Media Inventory & Pricing practices. Preferred: An MBA or a BS in a quantitatively oriented field. Extensive experience in management or leading cross-functional projects. Well-connected within the industry, with a history of participation in cross-MSO activities, panels, and working groups. Direct experience in defining pricing for media, airlines, logistics companies, or similar industries. Media and cable television experience is a strong plus.
#J-18808-Ljbffr
If your skills, experience, and qualifications match those in this job overview, do not delay your application. The Director of Advertising Inventory and Pricing for Cox Media is responsible for leading and advancing our Cox Media organization's strategy for inventory utilization. Responsible for developing and implementing overall pricing strategy for maximizing revenues while providing strategic direction for inventory optimization and management. Ensures accurate and detailed analysis and reporting while providing trend analysis and projections on inventory conditions. Participates in the budget process through inventory analysis and modeling with viewership, historical trends, and local market factors. The position reports to the VP, Operations, Product & Technology. The ideal candidate will excel in managing large data sets, devising strategies, and influencing behaviors to maximize inventory yield across various sales channels, including local, national, and programmatic. To be successful in this role, you must have proven experience in strategic planning and management, along with experience in team leadership and significant thought leadership. Strong analytical and problem-solving skills, excellent communication, and interpersonal abilities are essential. The ability to work effectively in a fast-paced, dynamic environment is required. Location:
This role requires that you reside within a Cox Communications listed location. This is a hybrid role, and the schedule is a mix of work-from-office/work-from-home. Primary Responsibilities and Essential Functions: Set Enterprise Strategy:
Define and advance the organization's strategy for inventory utilization. Manage large data sets, devise strategies, and influence behaviors to maximize inventory yield across various sales channels including local, national, and programmatic. Trend Analysis and Reporting:
Analyze market trends, set targets, and create standard reports to foster adoption. Market Insight:
Understand market conditions, industry trends, value propositions, and customer needs to integrate into enterprise strategy. Pricing Strategy Ownership:
Lead the pricing strategy for the organization. KPIs and Measurement:
Define key performance indicators, develop tools for measurement, and implement them. Organizational Structure:
Design the structure for a broader inventory and pricing team, both at the center and in the field, outline necessary skills and capabilities for field roles, participate in talent acquisition, coaching, and leadership. People Leadership:
Identify, hire, train, and coach team members effectively. Partnerships:
Work with market VPs and sales leaders to ensure alignment and adoption. Market Consultation:
Offer consulting on in-field best practices and thought leadership. Leadership Experience:
Requires experience in team leadership, analytical thinking, and significant thought leadership. Skills and Qualifications: Required: Bachelor’s degree in a related discipline and 10 years’ experience in a related field such as Marketing, Finance, or Analytics. The right candidate could also have a different combination, such as a master's degree and 8 years’ experience; a Ph.D. and 5 years’ experience in a related field; or 14 years’ experience in a related field. 5+ years’ experience in a management or leadership role. Proficiency in Excel and PowerPoint. Strong interpersonal, leadership, presentation, and collaboration skills for working with teams across the organization. Knowledge of Media Inventory & Pricing practices. Preferred: An MBA or a BS in a quantitatively oriented field. Extensive experience in management or leading cross-functional projects. Well-connected within the industry, with a history of participation in cross-MSO activities, panels, and working groups. Direct experience in defining pricing for media, airlines, logistics companies, or similar industries. Media and cable television experience is a strong plus.
#J-18808-Ljbffr