Doordash
Marketing Manager, New Channels Strategy
Doordash, Los Angeles, California, United States, 90079
Marketing Manager, New Channels Strategy
About The Team
Is this your next job Read the full description below to find out, and do not hesitate to make an application. DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for a marketer who will sit at the intersection of growth, brand, product, and operations, to develop integrated marketing strategies for our consumer business at DoorDash. The integrated marketing team is a group of marketing generalists responsible for translating business goals into marketing strategies and serving as the general manager across the organization to bring those strategies to market. About The Role The Consumer Integrated Marketing team is looking for a strategic, entrepreneurial, and data-driven marketer to grow DoorDash's Marketplace. This role will report into the New Customers + Channels Marketing lead and will own omnichannel marketing campaigns designed to drive incremental new customers and MAU (Monthly Active Users). This marketer will build out our channel expansion program designed to unlock new marketing channels for DoorDash to ensure we are reaching as many prospective consumers, as efficiently as possible. It’s an awesome blend of working on 0 to 1 nascent bets and driving impact at scale while overseeing a substantial marketing budget. You’re Excited About This Opportunity Because You Will… Drive the strategic planning for launching new marketing channels, including identifying new marketing levers to test and providing recommendations on which channels to scale. Lead the end to end execution of testing and launching new marketing channels–from consumer research to setting goals to securing budget to briefing creatives to launching / optimizing to reporting out on impact and everything in between. Communicate with cross-functional partners and senior leadership on the status and progress of initiatives, how the team is tracking towards goals, and proactively identify / flag risks as well as mitigation strategies. Create and manage project timelines to ensure all team members have a clear understanding of roles and responsibilities as well as next steps. Act as the “general manager” within the marketing org to ensure plans are developed in a unified cohesive manner and executed in close collaboration with key cross-functional stakeholders (strategy + operations, finance, product, analytics, engineering, etc). We’re Excited About You Because You Have… Bachelor’s degree or higher; MBA a plus. 6+ years of experience in B2C marketing, preferably with a mix of performance, retention, and / or integrated marketing with experience standing up new marketing channels. The ability to think about the business like a GM, drive forward highly cross-functional projects like a product manager, and understand how to speak to our consumer like a seasoned marketer. Excellent verbal / written communication and presentation skills and are able to organize critical info both to senior leaders, external partners, and cross-functional stakeholders. Experience sifting through a detailed analysis and synthesizing the key points to make data-driven decisions, while still having a strong bias for action and being able leverage your intuition when you don’t have all the data you might need. A creative and entrepreneurial mindset - you enjoy tackling unsolved problems, building, and finding creative solutions with limited resources. A love for collaborating and working on a team with extensive cross-functional experience partnering with groups across marketing (CRM, paid media, creative, etc), analytics, product, etc. Why You’ll Love Working at DoorDash because… We are leaders - Leadership is not limited to our management team. It’s something everyone at DoorDash embraces and embodies. We are doers - We believe the only way to predict the future is to build it. Creating solutions that will lead our company and our industry is what we do -- on every project, every day. We are learners - We’re not afraid to dig in and uncover the truth, even if it’s scary or inconvenient. Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute. We are customer-obsessed - Our mission is to grow and empower local economies. We are committed to our customers, merchants, and dashers and believe in connecting people with possibility. We are all DoorDash - The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights. We expect this position to be filled by 3/28/2025. Compensation The successful candidate's starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee’s work location. Ranges are market-dependent and may be modified in the future. In addition to base salary, the compensation for this role includes opportunities for equity grants. Talk to your recruiter for more information. The base pay for this position ranges from our lowest geographical market up to our highest geographical market within the United States. $119,000—$175,000 USD About DoorDash At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods. Our Commitment to Diversity and Inclusion We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives.
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About The Team
Is this your next job Read the full description below to find out, and do not hesitate to make an application. DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for a marketer who will sit at the intersection of growth, brand, product, and operations, to develop integrated marketing strategies for our consumer business at DoorDash. The integrated marketing team is a group of marketing generalists responsible for translating business goals into marketing strategies and serving as the general manager across the organization to bring those strategies to market. About The Role The Consumer Integrated Marketing team is looking for a strategic, entrepreneurial, and data-driven marketer to grow DoorDash's Marketplace. This role will report into the New Customers + Channels Marketing lead and will own omnichannel marketing campaigns designed to drive incremental new customers and MAU (Monthly Active Users). This marketer will build out our channel expansion program designed to unlock new marketing channels for DoorDash to ensure we are reaching as many prospective consumers, as efficiently as possible. It’s an awesome blend of working on 0 to 1 nascent bets and driving impact at scale while overseeing a substantial marketing budget. You’re Excited About This Opportunity Because You Will… Drive the strategic planning for launching new marketing channels, including identifying new marketing levers to test and providing recommendations on which channels to scale. Lead the end to end execution of testing and launching new marketing channels–from consumer research to setting goals to securing budget to briefing creatives to launching / optimizing to reporting out on impact and everything in between. Communicate with cross-functional partners and senior leadership on the status and progress of initiatives, how the team is tracking towards goals, and proactively identify / flag risks as well as mitigation strategies. Create and manage project timelines to ensure all team members have a clear understanding of roles and responsibilities as well as next steps. Act as the “general manager” within the marketing org to ensure plans are developed in a unified cohesive manner and executed in close collaboration with key cross-functional stakeholders (strategy + operations, finance, product, analytics, engineering, etc). We’re Excited About You Because You Have… Bachelor’s degree or higher; MBA a plus. 6+ years of experience in B2C marketing, preferably with a mix of performance, retention, and / or integrated marketing with experience standing up new marketing channels. The ability to think about the business like a GM, drive forward highly cross-functional projects like a product manager, and understand how to speak to our consumer like a seasoned marketer. Excellent verbal / written communication and presentation skills and are able to organize critical info both to senior leaders, external partners, and cross-functional stakeholders. Experience sifting through a detailed analysis and synthesizing the key points to make data-driven decisions, while still having a strong bias for action and being able leverage your intuition when you don’t have all the data you might need. A creative and entrepreneurial mindset - you enjoy tackling unsolved problems, building, and finding creative solutions with limited resources. A love for collaborating and working on a team with extensive cross-functional experience partnering with groups across marketing (CRM, paid media, creative, etc), analytics, product, etc. Why You’ll Love Working at DoorDash because… We are leaders - Leadership is not limited to our management team. It’s something everyone at DoorDash embraces and embodies. We are doers - We believe the only way to predict the future is to build it. Creating solutions that will lead our company and our industry is what we do -- on every project, every day. We are learners - We’re not afraid to dig in and uncover the truth, even if it’s scary or inconvenient. Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute. We are customer-obsessed - Our mission is to grow and empower local economies. We are committed to our customers, merchants, and dashers and believe in connecting people with possibility. We are all DoorDash - The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights. We expect this position to be filled by 3/28/2025. Compensation The successful candidate's starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee’s work location. Ranges are market-dependent and may be modified in the future. In addition to base salary, the compensation for this role includes opportunities for equity grants. Talk to your recruiter for more information. The base pay for this position ranges from our lowest geographical market up to our highest geographical market within the United States. $119,000—$175,000 USD About DoorDash At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods. Our Commitment to Diversity and Inclusion We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives.
#J-18808-Ljbffr