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Savvy, Inc.

Savvy, Inc. is hiring: Brand Marketing Manager SBH Fashion Los Angeles, CA Inter

Savvy, Inc., Los Angeles, CA, United States, 90079

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Key Duties and Responsibilities:

  1. Lead the development of marketing strategy for retail and wholesale channels to drive sales goals and enhance customer experience.
  2. Oversee budgets and calendars for retail and wholesale marketing activities.
  3. Ensure consistent execution of the trade marketing plan, from go-to-market activities like trade shows, digital showroom set up, and sales meetings to in-season opportunities.
  4. Provide stakeholders with account insights and performance updates, offering recommendations for refining and optimizing marketing plans.
  5. Collaborate with cross-functional teams to manage and implement visual merchandising and point-of-sale strategies.
  6. Build and maintain strong relationships with wholesale accounts by attending trade shows, retailer meetings, and contributing to presentations and planning.
  7. Lead the briefing and execution of creative assets tailored to account-specific marketing plans.
  8. Manage execution of visual merchandising standards, including fixture development, shop in shops, window displays, store events, digital traffic, and gift-with-purchase promotions.
  9. Conduct store visits and connect with field teams to ensure consistent brand presentation, improve in-store experiences, and capture best practices.
  10. Organize and manage all marketing assets for Wholesale team, updating Nuorder (B2B e-commerce) pages to meet Wholesale needs.
  11. Align with Marketing and Retail teams on the annual retail marketing strategy and drive its implementation.
  12. Oversee our special recycling program, ensuring monthly follow-up with the stores, KPIs reporting, improvements, and signage updates.

Skills and Qualifications:

  1. Bachelor’s degree in marketing or a related field.
  2. At least 5 years of trade marketing experience, preferably in the footwear, accessories, or apparel industries.
  3. Passionate and knowledgeable about retail, with a customer-focused mindset and strong relationship-building and problem-solving abilities.
  4. Strong understanding of retail operations, implementation, go-to-market strategies, and competitive dynamics.
  5. Exceptional communication, presentation, and interpersonal skills.
  6. Proven success in process and project management.
  7. Skilled at collaborating with cross-functional teams and external partners.
  8. Willingness to travel as required.
  9. Excellent organizational skills, with the ability to multitask effectively in a fast-paced environment.
  10. Proactive, strategic thinker.
  11. Experience in digital marketing is a plus.

Salary: $105,000-$115,000

Skills

Staffing And Recruiting Marketing And Sales

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