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OTC DAIHEN, Inc.

Marketing Administrator Job at OTC DAIHEN, Inc. in Tipp City

OTC DAIHEN, Inc., Tipp City, OH, United States, 45371

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Growing progressive robotic welding equipment supplier is seeking an experienced Marketing Administrator.


As a Marketing Administrator, you'll play a key role in driving our brand’s growth and developing innovative campaigns that engage our audience and increase customer loyalty. You will be responsible for administering the day-to-day operations of the Marketing Dept. including the implementation of marketing campaigns and ensuring that all marketing materials and communications are effective and on-brand. This is a hands-on, multifaceted role that involves the mix of administrative tasks and creative input.


Key Responsibilities:

  • Assist in planning, coordinating, and executing marketing campaigns, events, and promotions.
  • Responsible for daily updates to Social Media sites.
  • Direct advertising initiatives
  • Creation and distribution of all press releases.
  • Manage marketing calendars, schedules, and ensure timely delivery of marketing assets.
  • Maintain and update customer and prospect databases.
  • Prepare and distribute marketing materials such as brochures, flyers, and presentations.
  • Monitor and track marketing campaign performance and report on results.
  • Work with external vendors, agencies, and partners for marketing projects.
  • Coordinate/create all photography and videography.
  • Assist with content creation for social media, website, and email marketing.
  • Lead/coordinate organizing and managing trade shows, webinars, and other events, including on-site participation.
  • Assisting with coordinating of HubSpot CRM program
  • Assist with creation of online training resources for company initiative.
  • Oversee selection/purchasing all promotional items including company apparel.


Qualifications:

  • Bachelor's degree in Marketing, Communications, or a related field (preferred).
  • 3 - 5 years of experience in planning, developing and executing marketing strategies to promote a company’s products or services.
  • Strong written and verbal communication skills.
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
  • Familiarity with marketing software (e.g., email marketing platforms, CRM systems) is a plus.
  • Excellent communication, organizational and leadership skills and attention to detail.
  • Photography and/or videography experience is a plus.
  • Tradeshow experience.
  • Ability to multitask and manage time effectively in a fast-paced environment.
  • A creative and proactive mindset with a passion for marketing.


Company offers competitive salary, bonus opportunity, excellent benefits and great work environment!


Job Type: Full-time

Job location: Tipp City, Ohio

Benefits:


  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Flexible spending account
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Relocation assistance
  • Tuition reimbursement
  • Vision insurance