Marketing Manager Job at MarketPlace Management Inc in Plymouth

Marketing Manager (Content & Engagement)

This role will oversee daily content marketing, social engagement, and lead nurture campaigns.

Responsibilities:

• Develop and execute content marketing strategies, including email marketing, blog posts, and social media (writing, scheduling, and monitoring).
• Engage with followers by responding to social media comments and inboxes to boost engagement and lead conversion.
• Oversee listing marketing and SEO for community pages to improve organic search traffic and lead generation.
• Track and report on social media and email engagement metrics to optimize content strategies.
• Create and manage general marketing collateral, including flyers, postcards, and lead nurture emails.
• Assist with seasonal and promotional campaigns to support business objectives.

Recommended Experience & Requirements:

• Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
• 3+ years of experience in content marketing, social media management, and email marketing.
• Experience with SEO best practices and optimizing content for organic search.
• Strong writing, editing, and storytelling skills, with an ability to adapt messaging to different audiences.
• Proficiency in social media platforms (Facebook, Instagram, LinkedIn, etc.) and scheduling tools.
• Experience with email marketing platforms (Mailchimp, HubSpot, or similar).
• Basic knowledge of design tools like Canva or Adobe Creative Suite is a plus.

Key Skills:

• Excellent written and verbal communication
• Strong attention to detail and creativity
• Data-driven mindset with the ability to analyze performance metrics
• Ability to manage multiple projects and deadlines

Marketplace Homes is hybrid, currently requiring in office work on Tuesdays, Wednesdays and Fridays.