Moontide Agency is hiring: Social Media Manager in El Segundo
Moontide Agency, El Segundo, CA, United States, 90245
Job Description
SOCIAL MEDIA MANAGER
SERVICES TEAM
Overview:
Youre the glue that holds our social media efforts together. As Moontides Social Media Manager, youll own the day-to-day operations of social media accounts, ensuring seamless scheduling, consistent engagement, and actionable performance analysis. Youre organized, data-savvy, and quick to jump into a comment thread or answer a DM. Whether its maintaining a content calendar or pulling insights for the next campaign, youre the one making sure everything runs smoothly and delivers results.
Key Responsibilities:
1. Social Media Strategy & Competitive Analysis
- Conduct competitive audits to analyze industry trends, identify opportunities, and refine content strategies for Moontide and clients.
- Develop and maintain comprehensive content calendars that align with business goals, audience behavior, and platform best practices.
- Plan and execute content themes and campaigns, ensuring a mix of thought leadership, brand storytelling, and conversion-driven posts.
- Collaborate with the Director of Social Media & Content Strategy to align social plans with overarching marketing initiatives.
2. Content Planning & Social Copywriting
- Write engaging, on-brand social media copy tailored to different platforms, audiences, and client goals.
- Work closely with the Content Creator/Designers to develop visual and video assets that support content themes and strategies.
- Ensure content reflects the latest trends and platform best practices, experimenting with new formats (Reels, TikTok, LinkedIn posts, etc.).
- Assist in ideating and scripting short-form video content, helping to tell stories that grab attention and drive engagement.
3. Community Management & Engagement
- Monitor and respond to comments, messages, and mentions, ensuring brand voice consistency and fostering relationships with audiences.
- Identify and engage with relevant industry conversations, influencers, and brand advocates to expand reach and credibility.
- Track audience sentiment and flag opportunities for deeper engagement or brand reputation management.
4. Performance Analysis & Reporting
- Track and analyze key social media metrics (engagement, reach, conversions, etc.) to assess campaign effectiveness and inform strategy.
- Create monthly performance reports with insights and recommendations for continuous improvement.
- Use analytics to identify top-performing content and optimize future posts based on data-driven insights.
5. Cross-Department Collaboration
- Work alongside the Content Creator and Designers to ensure a seamless connection between strategy and execution.
- Align with creative, paid media, PR, and web teams to integrate organic social with broader marketing efforts.
Skills & Qualifications:
- 35 years of experience in social media management, content strategy, or digital marketing.
- Strong understanding of content strategy, audience insights, and competitive research.
- Excellent copywriting skills, with experience crafting engaging social captions and brand messaging.
- Proficiency in social media scheduling & analytics tools (Later, Sprout Social, Hootsuite, Meta Insights, Google Analytics, etc.).
- Excellent communication and organizational skills, with a sharp eye for detail.
- A knack for building community and growing brand presence online.
- Experience in community management and real-time audience engagement.
- A data-driven mindset, with the ability to translate numbers into actionable strategy.
- Ability to juggle multiple brands, platforms, and campaigns with strong organizational skills.
- A passion for or experience with beauty, wellness and aesthetics is very nice to have.
What We Offer:
- Comprehensive benefits, including medical, dental, vision, FSA, and life insurance.
- Matching 401(k) plan to help you secure your financial future.
- Pet-friendly office.
- Tech and fitness stipends to support your well-being.
- Generous paid time off, including holidays, sick leave, and unlimited PTO.
- A vibrant company culture with themed happy hours, lunches and team-building activities.
- Opportunities to engage in philanthropy initiatives such as fundraisers, auctions, family sponsorships, and a fun pickleball tournament.
- A minimum of 2 days a week in the office -flexibility to work remotely and in-office at our El Segundo, CA location.
About Moontide:
Moontide is a fully integrated, full-service agency based in southern California. As an independent agency with an entrepreneurial spirit, were free to think, create, and operate without traditional constraints and that kind of freedom is empowering.
We create work that cant be ignored with results that cant be denied. We believe in shooting for the moon (its in our name, after all), but were also big on staying grounded. Our ideas are rooted in data and infuse creativity into everything we do. Rolling up our sleeves and getting our hands dirty is the only way we want to work. And what gets us truly excited is unlocking real growth for our clients.
We celebrate optimism, champion honesty, and challenge mediocrity. But we also just know how to have a good time no matter what were doing.