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Robert Walters

Sales Marketer

Robert Walters, CA, United States

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Salary: USD90000 - USD100000 per annum

Our client is a digital media powerhouse specialising in Gen Z, multicultural, and Korean Entertainment audiences. They are seeking a full-time Sales Marketer with over 5 years of relevant experience to join their award-winning team.

What you'll do:

As a Sales Marketer, your role will be pivotal in developing and packaging branded content opportunities. You will be working closely with both the Editorial/Production team and the Sales team to create compelling, revenue-generating programmes. Your responsibilities will include:

  1. Develop branded content packages and creative concepts in partnership with the Editorial/Production team
  2. Refine sales packages based on feedback from the Sales team
  3. Deliver updated sales materials to the Sales team for pitching and client presentations
  4. Work closely with individual sellers to customise sales materials for client-specific pitches
  5. Provide strategic guidance on aligning content programmes with industry trends and client objectives
  6. Collaborate with sales to ensure the best positioning of branded content offerings to drive revenue growth
  7. Maintain regular feedback loops between the Sales team and Sales Marketers
  8. Identify high-priority clients and develop tailored marketing solutions
  9. Monitor industry trends and provide insights to optimise branded content strategies

What you bring:

The ideal candidate for this Sales Marketer position will bring proven experience in sales marketing within a digital media environment. You should have a strong understanding of Gen Z, multicultural, and Korean Entertainment audiences. Your skills should include:

  1. Proven experience in sales marketing within a digital media environment
  2. Strong understanding of Gen Z, multicultural, and Korean Entertainment audiences
  3. Ability to develop branded content packages and creative concepts
  4. Experience in refining sales packages based on feedback from teams
  5. Proficiency in delivering updated sales materials for pitching and client presentations
  6. Knowledge of industry trends and ability to provide strategic guidance on aligning content programmes accordingly
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