Senior Learning Content Manager Job at LinkedIn in Sunnyvale

Company Description LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed. Join us to transform the way the world works. Job Description This role will be based in Mountain View, San Francisco, Carpinteria, New York City, or remote. At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. This role may be remote or hybrid. At LinkedIn, hybrid roles are performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. Remote roles are performed from the designated home work location upon time of hire, and any changes to this home work location requires a review of remote status and approval. The Senior Content Manager, Creative, will oversee the content strategy for LinkedIn Learning’s portfolio of learning content for creative professionals. This involves extensive market research and professional networking to understand the needs of both individual learners and enterprise buyers, and then to identify and recruit the best Subject Matter Experts (SMEs) for bringing the content to the LinkedIn platform. This role requires experience with building a broad and deep Creative curriculum and supporting SMEs throughout the course creation pipeline. Extensive cross-functional collaboration across multiple departments is also key to success. This role focuses exclusively on building a content program for creative learners and professionals, including applications, tools, and strategies, and it requires heavy experience in recruiting and acquiring SMEs in creative fields. Responsibilities Drive, develop, and execute a content strategy for creative professionals and freelancers, aligning with LinkedIn Learning’s broader strategic objectives. Evaluate and evolve all aspects of this curriculum, including continually reviewing learner feedback and analytics; researching current and emerging creative applications, techniques, and best practices; performing ongoing competitive analysis; attending industry conferences as needed; and developing a network of instructors and partners. Implement expertise around learning models, content improvements, and other learning goals to develop a robust learning program tailored to creative professionals at any skill level and career stage. Identify new topic areas and learning formats to expand the breadth, depth, and impact of the Creative library for a global English audience. Areas of focus may include generative AI, design thinking, user experience (UX) design, emerging creative tools, and workflows that are transforming the creative industry. Recruit, assess, and retain the best possible instructor partnerships to execute the content plan, including acquiring high-profile SMEs and partners, coaching them for long-term success, and managing relationships with consistent communication (feedback, questions, and content suggestions). Negotiate contracts and instructor compensation in collaboration with the Legal team. Partner with the Production and Content teams on the execution of the strategic content plan, including hitting signing and publishing targets, as well as securing a steady flow of content to key audiences. Work with Marketing, Sales, Business Development, and Product teams to grow membership and engagement by educating and supporting those teams to further company and content goals. Evangelize and champion creative content both internally and externally as appropriate. Qualifications Basic Qualifications: 8+ years of experience acquiring content, negotiating legal agreements, and managing instructor and SME relationships in creative fields. 8+ years of experience managing multiple projects in various stages of the product development cycle. Preferred Qualifications: Deep understanding of design and creative tools such as Adobe Creative Suite, Figma, AEC (Architecture, Engineering, and Construction) tools, and other UX/UI platforms, including how they are used in the creative industry. Proficiency in these tools is a plus but not required. Knowledge of the creative landscape, including emerging trends, the future of creative roles in business, academia, and government, and the ability to develop a strategy that aligns with these insights. Naturally entrepreneurial and thrives in a fast-paced environment of ambiguity and change. Respected within creative, design, and generative AI segments among industry peers, with a deep existing network of potential SME partners. Excellent verbal and written communication skills, including the proven ability to work well with high-profile SMEs and brand partners, and to help them improve while hitting both high-quality standards and challenging deadlines. Strong organizational skills and ability to meet deadlines consistently. Bachelor’s degree or equivalent experience preferred. Suggested Skills: Relationship Management Data Driven Strategy Educational Content Creation Adaptable Detail Oriented LinkedIn is committed to fair and equitable compensation practices. The pay range for this role is $122,000 - $199,000. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations. The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. Equal Opportunity Statement LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. #J-18808-Ljbffr