Marketing Coordinator Job at Pladis Global in White Plains

Want to help us bring happiness to the world? Want to join an ambitious and fast growing global biscuits and confectionery business investing heavily in iconic global brands, infrastructure and people? Then this is the place for you.As proud bakers and chocolatiers and custodians of iconic global brands, we don't compromise on the quality of ingredients in our products or on the people we hire. We are looking for entrepreneurial spirits who share our passion for bringing happiness to our consumers and who embody our Winning Traits.To succeed at pladis you need to be purpose-led, resilient and positive to succeed here because we expect pace and agility, we insist on collaboration and demand accountability. If that is your thing, then pladis offers global ambition, a clear Vision and roadmap for success, challenge, and unrivalled opportunities to learn and make an impactClick "Apply" to get started.PURPOSE:This entry-level position is responsible for supporting the Brand and Marketing team. Overall responsibilities include day-to-day activities related to the commercialization of new & existing Godiva products following internal processes and procedures to activate SKUs in all internal systems. KEY ACCOUNTABILITIES AND DELIVERABLES:Conducting research to analyze competitive landscape, market trends and customer behaviorSupporting the Marketing Director in establishing and evaluating a marketing strategy and planLearn and facilitate SKU management process (FTPs, Master Documents, PAT, training on new PAT system, setting up SKUs, and managing SKUs through commercialization process).Communicating campaign deliverables, objectives and timelines to their team while providing instructions for promotion or usePlanning and managing marketing efforts for trade shows, conferences, events and meetingsMaintaining an inventory and directory of marketing materials while coordinating new material creation as neededDeveloping various types of marketing deliverables, including social media posts, blog posts and print materialsMonitoring and analyzing metrics to track the success of marketing campaignsManaging and coordinating tasks outsourced to external vendors, such as printing companiesSKILLS AND EXPERIENCE REQUIRED:Essential CriteriaStrong written and verbal communication and presentation skillsExcellent interpersonal skills for representing organizations during media events, product launches, product demonstrations and tradeshowsProject management experience and time-management skills for juggling numerous time-sensitive projectsFamiliarity with various marketing platforms and channels, including social media, print campaigns, digital marketing and email promotionsStrong analytical skills to evaluate marketing metrics effectivelyHigh degree of accuracy, to ensure information is recorded appropriatelyExperience with computer software programs used for keyword research, A/B testing, database management and content creationMarket research experience and an understanding of how to identify target audiencesQUALIFICATIONS REQUIRED:Basic QualificationsBachelor's degree in marketing, business administration, communications, public relations, or a closely related field.1-2 years of professional work experience in marketing, data entry, communications, and/or brand management.Demonstrated understanding of marketing and branding principles.PERSONAL ATTRIBUTES REQUIRED:Problem-solving abilities under pressure and in a variety of situationsTechnical expertise using marketing tools, social media, phones, and devicesCustomer service and relationship managementFamiliarity with creating, executing, and managing digital marketing campaignsCollaboration and project management skillsEffective communication and strong interpersonal skillsCreativity and analytical thinkingExcellent analytic and creative skills.ADDITIONAL JOB INFORMATION:Base starting salary at $58,000/yr. The Base pay offered is based on market location andmay vary depending on job-related knowledge, skills, experience, and internal equity.pladis is an Equal Opportunity Employer, committed to hiring a diverse workforce. All openings will be filled based on qualifications without regard to race, color, sex, sexual orientation, gender identity, national origin, marital status, veteran status, disability, age, religion or any other classification protected by law.We operate a strict Preferred Supplier List. If you are a recruitment agency and wish to submit candidate to be considered for this vacancy, you must have agreed to, and signed, our terms of business.We will not accept CVs from any other sources other than those currently on our PSL. We will not pay a fee for any candidate that has not been represented by a provider on our PSL.