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goodr

goodr is hiring: Creative Strategist in Los Angeles

goodr, Los Angeles, CA, US

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Job Description

Job Description

ABOUT GOODR

We create and sell $25 active sunglasses for anyone. No slip, no bounce, all polarized, all fun. Interested in joining our team? Keep reading.

OUR VALUES: We have two core values: Fun & Authenticity.

  • FUN = Being sh*tty isn't fun. Agreed? Taking pride in your work, finding joy in being GREAT, and celebrating wins… and losses. Now, that's fun!
  • AUTHENTICITY = Focusing on being authentic over being liked. (Next-level guru stuff. Count it.)

Fun Fact: We do not allow email to be sent internally. Carrier pigeons only. JK, we use Slack.

AUTONOMY: We practice autonomy, empowerment, and accountability so that every team member can be in control of their own life.

  • HYBRID WORKING: Most roles are only required to be in office every Tuesday and Thursday with the occasional third day thrown in.
  • PROFESSIONAL DEVELOPMENT: We have an all-company learning program so that we're constantly leveling up our skills.

SUSTAINABILITY: We think Earth's pretty rad. That's why we take action wherever possible to limit our impact on the planet.

  • 1% FOR THE PLANET MEMBER: 1% of goodr's annual sales go directly to environmental organizations.
  • CARBON NEUTRAL: In 2019, goodr became a 100% carbon neutral company.

Fun Fact: Each year we create limited-edition sunglasses made from 100% recycled materials called "These Shades are Trash." Check out a pair and join the movement!


ABOUT THE ROLE

Hello there! We're searching for idea-generating, innovation-loving masterminds! Does the thrill of crafting and leading creative strategies to attract new customers make your heart race? Does just thinking about brainstorming campaigns and unlocking innovative ways to connect with audiences get your blood pumping?

If you shouted, "Absolutely!" to these questions, you might be the Growth Creative Strategist we've been looking for! This role involves developing groundbreaking creative strategies, driving growth initiatives, and collaborating with an awesome team to make big ideas happen.

RESPONSIBILITIES

  • Lead creative strategies for all new customer initiatives working collaboratively between marketing and creative teams
  • Be the creative counterpart to the marketing team ensuring clear and constant communication
  • Translate creative concepts into detailed briefs and deliver to design, copy, and production teams
  • Perform in-depth analysis of user data and metrics to optimize growth campaigns
  • Collaborate with the Growth Marketing Manager to align on direction and consumer focuses
  • Serve as an advocate for driving consistent brand voice across all channels, without sacrificing performance
  • Work cross functionally to ensure campaigns are executed from brief to completion
  • Ensure creative campaigns create meaningful impact and drive business growth
  • This role is in the Creative team and will report directly to the Chief Creative Officer
  • Perform other related duties as assigned

ABOUT THE IDEAL CANDIDATE

  • May or may not have a degree...we don't care (bonus points for Basset Hound Science or Dinosaur Law)
  • Loves everything above
  • Asks a lot of questions
  • 5+ years of proven experience in Consumer Marketing
  • Strong understanding of the creative process
  • A strategic and analytical mindset is a MUST
  • A master at turning actionable insights into meaningful strategies (aka a data pro!)
  • Communication is your middle name
  • A rockstar problem solver who can coordinate multiple departments and hold teams accountable
  • Solid organizational skills including attention to detail and multitasking skills
  • Strong working knowledge of Asana is a BIG plus
  • Dependable with the willingness to take the initiative to work collaboratively and with a sense of urgency
  • Loves the work more than a paycheck
  • Is happy to give away credit to their team
  • Loves getting and giving feedback
  • Is into personal growth
  • Thinks Fun is being great (not partying)
  • Is proactive and an independent problem solver! (Can you google a question?)

WHAT YOU GET

  • A role at a company that is going to the moon
  • The opportunity to show up every day and have fun
  • The ability to learn and grow as a person
  • Paid vacation (we encourage you to take time off!)
  • Flexible work environment (want to go for a run at 11am on Wednesday, go for it!)
  • Paycheck... obviously. Salary range: $100k - $115k, final number dependent on experience
  • Medical, Dental, and Vision benefits
  • 401(K) with company matching
  • Financial Wellness Counseling
  • Sunglasses. Duh.

**No Visa Sponsorship is available for this position.

NEXT STEPS

Here's what we expect the hiring process for this role to be, should all go well with your candidacy. This entire process is expected to take 8 weeks to complete and you'd be expected to start on a specific date.

1. Application

2. Fill out a form with basic questions

3. 20 minute introductory interview with HR team member

4. 20 minute culture interview with HR team member

5. 90 minute in-person interviews with peers and manager

6. Final assignment and presentation

7. Offer!

TO GET THE PROCESS STARTED, SUBMIT THE FOLLOWING:

  • Resume
  • Cover letter showing your personality. Seriously. No boring corporate speak allowed.
  • Links to projects or groups you're involved with (if you have them)
  • A drawing of an octopus fighting a pirate (not joking)*

*We accept submissions using accessibility tools.

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