Content Marketing Specialist Job at Enhance Recruit in Dallas

We are seeking a creative and results-driven Content Marketing Specialist to join our dynamic marketing team. As a Content Marketing Specialist, you will be responsible for creating compelling, engaging, and informative content that supports our brand’s objectives, drives traffic, and generates leads. You will work closely with cross-functional teams to develop content strategies that resonate with our target audience across various platforms.

• Develop, write, and edit high-quality content for blogs, articles, website copy, social media, and email campaigns.
• Create and implement content strategies that align with business goals and target audience needs.
• Conduct keyword research and optimize content for SEO to improve organic search rankings.
• Manage and update the company’s website and blog, ensuring content is relevant and timely.
• Collaborate with the marketing and sales teams to create content for lead generation, product launches, and other marketing initiatives.
• Analyze content performance using tools like Google Analytics, and provide insights and recommendations for improvement.
• Stay current on industry trends, competitor activities, and emerging content formats.
• Promote content across various social media platforms to increase brand awareness and engagement.
• Support the creation of multimedia content, including videos and infographics, to enhance storytelling.

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 2+ years of experience in content marketing, writing, or a related role.
• Strong writing, editing, and proofreading skills, with a keen eye for detail.
• Experience with content management systems (CMS), SEO, and social media platforms.
• Familiarity with analytics tools (Google Analytics, SEMrush, etc.) to measure content performance.
• Knowledge of current trends in content marketing and digital marketing best practices.
• Creative thinker with the ability to transform ideas into engaging content.
• Ability to work both independently and as part of a team in a fast-paced environment.

• Competitive salary and benefits package.
• Opportunities for career advancement and professional growth.
• Collaborative and innovative work culture.

Powered by JazzHR

2DIhVILa3q