Digital Marketing Specialist

DescriptionFor almost 70 years, Security Finance has been committed to offering simple and secure installment loans to our community. With our conveniently located branches, you can count on receiving personalized service from people you trust. At Security Finance, we prioritize being responsible stewards of our community, supporting our neighbors in times of need, and treating every customer with the respect they deserve. We specialize in providing quick and simple solutions to financial challenges, but our true motivation is the desire to help our community. This commitment drives everything we do, and we remain focused on our mission to deliver fast, friendly service that not only meets our customers' financial needs but exceed their expectations; to foster a positive, rewarding work environment for our employees based on respect and teamwork; to ensure profitable growth and increased value for our shareholders; and to contribute personally and financially to the communities we serve, embracing a shared responsibility. If you have experience in organic social media, email and text campaigns, reputation management, content management, paid media, and analytics, we want you to Come Begin Your Story with us as a Digital Marketing Specialist. As a Digital Marketing Specialist, you will be responsible for: Social Media Management: Plan and execute the company's social media strategy across various platformsDigital Advertising: Supervise and oversee digital advertising campaigns, including planning, tracking, and reporting on performance across channels like print, search, social, media, and moreContent Marketing: Develop strategies and create materials for effective content marketingEmail/Text Campaigns: Coordinate and manage email marketing and texting campaignsReputation Management: Monitor and manage online reviews and customer feedback to uphold the company's reputationAnalytics Reporting: Collect, analyze, and report on data to measure the effectiveness of digital marketing effortsWebsite Maintenance: Maintain the corporate website using a content management systemSEO & SEM Initiatives: Monitor and optimize SEO and SEM campaignsLead Generation: Facilitate lead generation programsAdvertising Materials: Oversee the design and delivery of compliant professional advertisements and marketing materialVendor Communications: Collaborate with third-party vendors and agencies to achieve desired resultsAdditional Marketing Functions: Assist with other marketing-related tasks as neededMaintain prompt and regular attendanceQualifications, you could be a great addition to our team if you:Experience: 3-5 years in digital marketing Content Management: Familiarity with content management systemsSEO/SEM Knowledge: Proven understanding of SEO and SEM strategies Creativity & Project Management: High level of creativity with the ability to manage projects effectively Data Analysis: Proficient in using Google Analytics and other reporting tools Vendor Experience: Experience working with various marketing vendor/agenciesDesign Software Skills: Competence in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, and MS Office products Communication Skills: Strong written and verbal communication skills, with sound copywriting and proofreading abilities You will be a standout candidate if you have: Education: have a Bachelor Degree in Marketing or a related field and equivalent experience Salesforce: Experience with Salesforce is highly desirable What We Offer: Top-Notch Training: We're committed to your success, offering training that equips you with everything you need to excel in your role. An EXCELLENT Benefits Package: Medical Insurance (minimal cost to employees) Dental, life insurance, short- and long0term disability Profit sharing, 401(k) with company match Paid sick leave, holidays and vacation time Community Engagement: Join a company that actively contributes to local charities, food banks, schools, and more Career Growth: We believe in promoting from within and providing employees with the tools and support to grow their careers. Stability and Impact: As a leader in the financial services industry since 1955, we are committed to providing safe, reliable financial services to our customer, treating them with respect, and helping them through difficult times. Come Begin Your Story! Apply today! Note: This position is subject to a background check for any convictions directly related to its duties and responsibilities. Only job-related convictions will be evaluated and will not automatically disqualify the candidate.