U.S. Soccer is hiring: Digital Editor in Atlanta
U.S. Soccer, Atlanta, GA, United States, 30383
Description
U.S. Soccer Overview
We are U.S. Soccer and we are the future of sport in the United States. Our mission is to make soccer the preeminent sport in the United States. We embrace diversity, technology and global connections to drive the growth of our sport and serve our athletes and fans. We seek motivated, passionate, skilled people who can think, create and work on a team.
U.S. Soccer is a growing company that looks for team members to grow with it. U.S. Soccer offers a comprehensive compensation package, casual work environment, an inclusive culture and an atmosphere for professional development.
The Federation’s core principles set organization-wide standards to identify and foster our culture and inform how we interact and hold each other accountable. These principles guide U.S. Soccer: We Win Together. We Aim High. We Champion Diversity, Equity & Inclusion. To be successful as a USSF employee, it is critical to demonstrate and live up to these principles every day and with every interaction with peers, stakeholders, and partners.
The Federation’s core values are the individual attributes and characteristics that staff embody to uphold the organization’s principles and succeed. These values guide our employees: Integrity. Commitment. Teamwork. Respect.
U.S. Soccer is in a period of significant growth, with ambitions plans for US soccer in the near and far future. We are therefore looking for dynamic servant-leaders to join us on this journey: in service to soccer. Applicants must be able to demonstrate visionary leadership, analytical decision-making, professional flexibility and an empathic approach that contributes to bold teams and delivers globally significant results.
Position Description
U.S. Soccer is seeking an experienced storyteller to lead the Federation’s written content, telling the story of soccer in all its forms across the sports landscape. This includes highlighting the Federation’s work in service to soccer, our members (referees, coaches, member orgs, etc.) and ultimately the best of us - our athletes, from our Senior National Teams to Extended National Teams.
This role will be responsible for the development and execution of written content designed to deepen engagement, serve our members, grow reach, increase relevancy and drive revenue.
In addition to storytelling, the Digital Editor will manage digital platforms, including publishing press releases, managing and curating landing pages, and updating team and player pages for accuracy. They’ll also be responsible for mapping video content to the website and optimizing for search engines and recirculation on U.S. Soccer’s digital platforms (web, app and D2C).
This individual will work closely with the Content Strategy team to plan, develop, and execute engaging digital content that aligns with the U.S. Soccer Federation's overall brand and objectives. This collaboration involves brainstorming content ideas, refining messaging, and ensuring a consistent voice across all digital platforms. The Digital Editor will contribute to the broader content calendar, prioritizing key events, campaigns, and initiatives. This role, in collaboration with the Content Strategy team, will analyze audience insights and trends to refine content strategies, ensuring high-quality, timely, and impactful digital experiences for soccer fans nationwide.
Travel to team events, camps and games will be required.
Primary Responsibilities
- Write, edit, and publish engaging articles, match previews, player features, news updates, and more for U.S. Soccer’s website and app.
- Ensure content maintains a high level of accuracy, quality, and engagement, even when working within tight time constraints.
- Identify storylines and narratives across all 27 National Teams, the Open Cup, and other Federation initiatives, including the Federation’s mission and brand objectives.
- Curate content on landing pages and other digital touchpoints on the website.
- Update team and player pages with latest information.
- Ability to lead a team of writers, assigning stories as needed and developing talent.
- Ensure all content aligns with U.S. Soccer’s brand positioning, including collaborating with the broader Marketing team to ensure consistent messaging across digital touchpoints.
- Maintain in-depth knowledge of U.S. Soccer landscape, including key player and emerging talent.
- Balance long-term content plans and written features with short-term written coverage needs.
- Collaborate with the broader content team to craft written content to support other content initiatives in different mediums.
- Develop and implement strategies to increase audience engagement in collaboration with the Content Strategy team.
- Ensure web content is optimized for search engines and audience interests to maximize web traffic.
- Stay up to date with latest digital and SEO trends, ensuring U.S. Soccer content remains relevant and impactful.
- Collaborate with Content Strategy and Social Media team on effective promotion of web content to drive traffic to U.S. Soccer’s website and app.
- Analyze web traffic and engagement data to understand audience behavior and implement learnings to maximize web traffic.
- Update static pages and microsites as needed for accuracy and relevant initiatives.
- Appear on other digital platforms as needed, including podcast and video series.
- Travel to games and other media or marketing events to interview U.S. Soccer players and staff for written content.
Requirements
Minimum Qualifications
- 5+ years experience in digital content creation, journalism, or media with a focus on sports (soccer experience preferred but not required).
- Experience writing and editing with an eye for detail.
- Proven ability to meet tight deadlines while maintaining quality and efficiency across multiple projects.
- Strong understanding of SEO best practices and ability to stay on top of SEO trends and algorithm changes.
- Experience using different content management systems and web analytics tools.
- Used to performing and excelling in fast-paced environments, and meeting tight deadlines.
- Strong organizational skills with the ability to balance short-term deliverables with long-term projects in concurrent workstreams.
- Experience working with a diverse range of stakeholders in dynamic and fast-changing environments, effectively balancing priorities and ensuring clear communication across teams.
- General knowledge of soccer.
- Must be able to connect “micro” details to the “macro” vision and mission.
- Proficient experience with Microsoft Suite (Word, PowerPoint, Excel, and Outlook).
- Able to work out of U.S. Soccer’s future headquarters in Atlanta, GA.
- Discretion, this role will be privy to confidential information.
Desired Qualifications
- Spanish speaking is a plus.
- Creative, self-motivated, and team-oriented with strong communication skills.
U.S. Soccer is an equal opportunity employer that is committed to diversity, equity and inclusion, and prohibits discrimination and harassment of any kind on the basis of race, color, sex, religion, national origin, citizenship, pregnancy, sexual orientation, gender identity, age, disability, genetic information, military status, political belief, or any other characteristic protected under the law. This policy applies to all our employment practices within our organization.
We strongly encourage women, people of color, LGBTQIA, veterans, parents, and persons with disabilities to apply.
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