Marketing Director Job at MTech Systems in Atlanta

Overview

At M-Tech Systems, our company mission is to increase yield in protein production to help feed the growing world population without compromising animal welfare or damaging the planet. We aim to create software that delivers real-time data to the entire supply chain that allows producers to get better insight into what is happening on their farms and what they can do to responsibly improve production.

M-Tech Systems is the industry-leading provider for Live Animal Protein Production Performance Management Tools. For over 30 years, M-Tech Systems has provided cutting-edge enterprise data solutions for all aspects of the live poultry operations cycle. We provide our customers with solutions in Business Intelligence, Live Production Accounting, Production Planning, and Remote Data Managementall through an integrated system. Our applications can currently be found running businesses on six continents in over 50 countries. M-Tech has built an international reputation for equipping our customers with the power to utilize comprehensive data to maximize profitability.

With nearly 300 employees globally, M-Tech Systems currently has main offices in Mexico, United States, and Brazil, with additional resources in key markets around the world. M-Tech Systems USAs headquarters is based in Atlanta, Georgia and has approximately 90 team members in a casual, collaborative environment. Our work culture here is based on a passion for helping our clients feed the world, resulting in a flexible and rewarding atmosphere. We pride ourselves for having a working atmosphere that encourages collaboration, exceptional development tooling, training, and ongoing opportunities to work with senior and executive management.

Job Summary

The Marketing Director will set/develop a marketing strategy that is aligned with the Foodtech business area and sales strategy. We are seeking a change manager who is passionate about marketing as a commercial function and is willing to work on both strategic and operational levels. This person must have a wonderful understanding and willingness to run global strategies and deal with multi-cultural organizations.

Essential Functions & Responsibilities

• Set marketing strategy that is aligned with Business Area and Sales Strategy:
• Marketing as a commercial function: Own the buyer journey, define ways of working with and build partner relationship with Sales function
• Co-develop and cascade brand strategy in FoodTech commercial offering
• Break marketing strategy down towards implementation roadmap:
• Define main KPIs and targets within marketing function, aligned with marketing strategy (sales qualified leads)
• Define operating model of marketing function (team dynamics, ways of working, required capabilities and tools)

Qualifications, and Experience

• 10+ years experience in marketing leadership positions
• Previous experience in implementing and running upstream marketing function with a digital first mindset in a tech scales up in the B2B space knows how to develop deep customer understanding, knows how to implement marketing strategies for different types of stakeholders
• Experience in driving partner marketing strategy
• Highly knowledgeable of CRM and supporting tools to drive buyer journey
• Bachelors Degree in Business or Marketing or a related field.
• Nice to have experience in rebranding and integration of acquisition
• Experience working in international environments
• Able to manage and work with various stakeholder groups: Customers, Sales team, Group Brand and Communication, Product Management, M&A and Business Development, IT

EEO Statement

Integrated into our shared values is M-Techs commitment to diversity and equal employment opportunity. All qualified applicants will receive consideration for employment without regard to sex, age, race, color, creed, religion, national origin, disability, sexual orientation, gender identity, veteran status, military service, genetic information, or any other characteristic or conduct protected by law. M-Tech is committed to being a globally inclusive company where all people are treated fairly, recognized for their individuality, promoted based on performance, and encouraged to strive to reach their full potential. We believe in understanding and respecting differences among all people. Every individual at M-Tech has an ongoing responsibility to respect and support a globally diverse environment.