pladis Global is hiring: Marketing Coordinator in White Plains

Want to help us bring happiness to the world? Want to join an ambitious and fast growing global biscuits and confectionery business investing heavily in iconic global brands, infrastructure and people? Then this is the place for you.

As proud bakers and chocolatiers and custodians of iconic global brands, we don't compromise on the quality of ingredients in our products or on the people we hire. We are looking for entrepreneurial spirits who share our passion for bringing happiness to our consumers and who embody our Winning Traits.

To succeed at pladis you need to be purpose-led, resilient and positive to succeed here because we expect pace and agility, we insist on collaboration and demand accountability. If that is your thing, then pladis offers global ambition, a clear Vision and roadmap for success, challenge, and unrivalled opportunities to learn and make an impact

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PURPOSE:

This entry-level position is responsible for supporting the Brand and Marketing team. Overall responsibilities include day-to-day activities related to the commercialization of new & existing Godiva products following internal processes and procedures to activate SKUs in all internal systems.

KEY ACCOUNTABILITIES AND DELIVERABLES:

• Conducting research to analyze competitive landscape, market trends and customer behavior
• Supporting the Marketing Director in establishing and evaluating a marketing strategy and plan
• Learn and facilitate SKU management process (FTPs, Master Documents, PAT, training on new PAT system, setting up SKUs, and managing SKUs through commercialization process).
• Communicating campaign deliverables, objectives and timelines to their team while providing instructions for promotion or use
• Planning and managing marketing efforts for trade shows, conferences, events and meetings
• Maintaining an inventory and directory of marketing materials while coordinating new material creation as needed
• Developing various types of marketing deliverables, including social media posts, blog posts and print materials
• Monitoring and analyzing metrics to track the success of marketing campaigns
• Managing and coordinating tasks outsourced to external vendors, such as printing companies

SKILLS AND EXPERIENCE REQUIRED:

Essential Criteria

• Strong written and verbal communication and presentation skills
• Excellent interpersonal skills for representing organizations during media events, product launches, product demonstrations and tradeshows
• Project management experience and time-management skills for juggling numerous time-sensitive projects
• Familiarity with various marketing platforms and channels, including social media, print campaigns, digital marketing and email promotions
• Strong analytical skills to evaluate marketing metrics effectively
• High degree of accuracy, to ensure information is recorded appropriately
• Experience with computer software programs used for keyword research, A/B testing, database management and content creation
• Market research experience and an understanding of how to identify target audiences

QUALIFICATIONS REQUIRED:

Basic Qualifications

• Bachelor's degree in marketing, business administration, communications, public relations, or a closely related field.
• 1-2 years of professional work experience in marketing, data entry, communications, and/or brand management.
• Demonstrated understanding of marketing and branding principles.

PERSONAL ATTRIBUTES REQUIRED:

• Problem-solving abilities under pressure and in a variety of situations
• Technical expertise using marketing tools, social media, phones, and devices
• Customer service and relationship management
• Familiarity with creating, executing, and managing digital marketing campaigns
• Collaboration and project management skills
• Effective communication and strong interpersonal skills
• Creativity and analytical thinking
• Excellent analytic and creative skills.

ADDITIONAL JOB INFORMATION:

Base starting salary at $58,000/yr. The Base pay offered is based on market location and
may vary depending on job-related knowledge, skills, experience, and internal equity.

pladis is an Equal Opportunity Employer, committed to hiring a diverse workforce. All openings will be filled based on qualifications without regard to race, color, sex, sexual orientation, gender identity, national origin, marital status, veteran status, disability, age, religion or any other classification protected by law.

We operate a strict Preferred Supplier List. If you are a recruitment agency and wish to submit candidate to be considered for this vacancy, you must have agreed to, and signed, our terms of business.
We will not accept CVs from any other sources other than those currently on our PSL. We will not pay a fee for any candidate that has not been represented by a provider on our PSL.