Zevia
Job Type
Full-time
Description
About Us
At Zevia we're creating a world of better-for-you flavor, better for people and the planet. Our team is made up of builders who are passionate about our mission. Together we aim to impact global health, provide affordable better-for-you products, and aid the planet through reduction of plastic. We operate with passion, openness, gratitude, accessibility, humanism, humility, and scrappiness as we fight the good fight to change the beverage industry for good.
Summary
The Associate Creative Director (ACD) reports to the VP, Brand Marketing and is responsible for conceptualizing and creating compelling brand and product campaigns that resonate with our consumer, position Zevia as a cultural leader, and drive business growth.
This person will lead the creation of ideas that meet marketing strategies, all while ensuring the brand's voice and vision are consistent and proactively evolving. The ACD will work collaboratively with internal and external teams on creating and executing the concepts which will show up across all brand touchpoints such as social media, website, radio, video ads, activations, partnerships, and more. As a senior creative, you will inspire and motivate others to push the expression of our brand to always be distinctive and on strategy.
The ideal candidate will have at least 6 years of creative experience at agencies and or brands with a strong copy writing background and a preference towards working on a CPG brand (ideally Food and Beverage). The ACD will be a brand ambassador who believes in Zevia's mission and products. We are looking for someone that gets the big picture and loves the little details.
Job Level: Manager
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Requirements
Competencies, Skills and Abilities
Preferred Education and Experience
Supervisory Responsibility
This position does not have direct supervisory responsibility but does serves as a mentor and coach to others in the department.
Work Environment
This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The employee is occasionally required to sit; climb or balance; and stoop, kneel, crouch or crawl. The employee must frequently lift and/or move up to ten (10) pounds and occasionally lift and/or move up to twenty-five (25) pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.
Position Type
Full-time, Exempt, Hybrid
Travel
Occasional travel may be required.
Work Authorization/Security Clearance
Must be eligible to work in the U.S.
EEOC Statement
We are committed to providing equal employment opportunities for all qualified job candidates and employees. To that end, Zevia maintains a workplace free of discrimination and harassment on the basis of an individual's race (including traits historically associated with race, such as hair texture and protective hairstyles such as braids, locks, and twists), color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical condition), gender (including gender identity, gender expression, change of sex, and transgender status), sexual orientation, sexual and reproductive health decisions, height, weight, age, any physical or mental disability (including gender dysphoria or similar gender-related conditions), medical condition, national origin, ancestry, marital status (including registered domestic partnership, civil union, or any other partnership status), familial status, caregiver status, military or veteran status (including unfavorable discharge from military status), genetic information, genetic testing, predisposing genetic characteristics, caregiver status, order of protection status, work authorization status, citizenship status, immigration status, conviction record or history, arrest record, pre-employment marijuana testing, credit history, salary history, Civil Air Patrol status, status as a victim of domestic violence, assault, or stalking, or any other characteristic protected by applicable local, state, or federal law (each, a "Protected Characteristic").
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
What We Offer
Salary Description
$125,000 - $150,000 Annually + Bonus + Equity
Full-time
Description
About Us
At Zevia we're creating a world of better-for-you flavor, better for people and the planet. Our team is made up of builders who are passionate about our mission. Together we aim to impact global health, provide affordable better-for-you products, and aid the planet through reduction of plastic. We operate with passion, openness, gratitude, accessibility, humanism, humility, and scrappiness as we fight the good fight to change the beverage industry for good.
Summary
The Associate Creative Director (ACD) reports to the VP, Brand Marketing and is responsible for conceptualizing and creating compelling brand and product campaigns that resonate with our consumer, position Zevia as a cultural leader, and drive business growth.
This person will lead the creation of ideas that meet marketing strategies, all while ensuring the brand's voice and vision are consistent and proactively evolving. The ACD will work collaboratively with internal and external teams on creating and executing the concepts which will show up across all brand touchpoints such as social media, website, radio, video ads, activations, partnerships, and more. As a senior creative, you will inspire and motivate others to push the expression of our brand to always be distinctive and on strategy.
The ideal candidate will have at least 6 years of creative experience at agencies and or brands with a strong copy writing background and a preference towards working on a CPG brand (ideally Food and Beverage). The ACD will be a brand ambassador who believes in Zevia's mission and products. We are looking for someone that gets the big picture and loves the little details.
Job Level: Manager
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Collaborate with both internal and external creative & social teams on the development and execution of campaigns/ideas.
- Lead collaboration, brainstorms, and concept sessions for campaigns, creative concepts, brand moments, and activations
- Write scripts for video concepts and work with designers on storyboards or production details to bring an idea to life
- Write audio scripts and help cast and direct voiceover talent on style and tone
- Think outside-the-box for brand activations and partnerships
- Push the creative while understanding the needs of the brand and the strategy behind a brief.
- Help source and manage freelance creative support when needed
- Develop and maintain a strong, consistent brand voice and tone across all communication channels.
- Craft clear, persuasive, and creative copy for all channels (including product and sales) that aligns with the company's brand and objectives
- Proofread and edit content to ensure accuracy, clarity, grammar, and adherence to brand guidelines.
- Capable of leading by example, fostering a positive work environment, and encouraging a culture of collaborative innovation.
Requirements
Competencies, Skills and Abilities
- Proven track record of developing successful marketing campaigns that drive brand awareness and customer engagement among different groups of people
- A creative storyteller with a strong portfolio showcasing diverse campaigns that are culture-driven and boundary-pushing
- Considers themselves to be a "marketer", understanding the balance of great idea and how it delivers the brand strategy
- Strong natural interest in and following of latest trends in culture, technology, traditional marketing, retail marketing, digital marketing and social media.
- Develop creative ideas that are rooted in insights, trends, and can win in social
- Experience working with cross-functional teams to deliver integrated campaigns
- Strong communication skills to influence and inspire teams, pitch creative concepts effectively, and craft marketing materials
- Works with a positive attitude, thrives in a dynamic and busy environment, and can self-prioritize and get it done!
- Would be described as eternally curious.
- Is confident and is able to articulate their own creative point of view.
- Interested in pushing the boundaries to build a brand.
- Flexibility in terms of handling a variety of assignments under tight deadlines while maintaining focus on attention to details
- Excellent grammar, spelling, proofreading skills plus verbal and written communication
Preferred Education and Experience
- 6+ years of hands-on creative development and copywriting for creating exceptional brand experiences
- Bachelor's degree in Marketing, Advertising, Design, or a related field
- Experience working in a creative/agency environment is advantageous.
- Proven experience working as a Copywriter is required.
- Preferred CPG brand experience.
Supervisory Responsibility
This position does not have direct supervisory responsibility but does serves as a mentor and coach to others in the department.
Work Environment
This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The employee is occasionally required to sit; climb or balance; and stoop, kneel, crouch or crawl. The employee must frequently lift and/or move up to ten (10) pounds and occasionally lift and/or move up to twenty-five (25) pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.
Position Type
Full-time, Exempt, Hybrid
Travel
Occasional travel may be required.
Work Authorization/Security Clearance
Must be eligible to work in the U.S.
EEOC Statement
We are committed to providing equal employment opportunities for all qualified job candidates and employees. To that end, Zevia maintains a workplace free of discrimination and harassment on the basis of an individual's race (including traits historically associated with race, such as hair texture and protective hairstyles such as braids, locks, and twists), color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical condition), gender (including gender identity, gender expression, change of sex, and transgender status), sexual orientation, sexual and reproductive health decisions, height, weight, age, any physical or mental disability (including gender dysphoria or similar gender-related conditions), medical condition, national origin, ancestry, marital status (including registered domestic partnership, civil union, or any other partnership status), familial status, caregiver status, military or veteran status (including unfavorable discharge from military status), genetic information, genetic testing, predisposing genetic characteristics, caregiver status, order of protection status, work authorization status, citizenship status, immigration status, conviction record or history, arrest record, pre-employment marijuana testing, credit history, salary history, Civil Air Patrol status, status as a victim of domestic violence, assault, or stalking, or any other characteristic protected by applicable local, state, or federal law (each, a "Protected Characteristic").
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
What We Offer
- A collaborative environment, where everyone contributes and delivers
- A place where you can grow, develop and learn
- Competitive compensation that includes a base salary, discretionary bonus and stock options. See below for range.
- A comprehensive benefits package which includes:
- An array of medical plans
- Dental
- Vision
- Group Life Insurance
- Short-term disability + Long-term disability
- Flexible Spending Accounts: Medical, Dependent and Limited Use
- Health Savings Account
- Accident Insurance
- Critical Illness Insurance
- Hospital Indemnity Insurance
- Legal Insurance
- Travel Assistance
- Employee Assistance Program
- Pet Insurance
- 401k Plan (Traditional and Roth)
- Vacation, Personal/Sick Days, and Holidays
- Professional development contributions
- And of course, all the Zevia you can drink!
Salary Description
$125,000 - $150,000 Annually + Bonus + Equity