Logo
Lucas James Talent Partners

PR & Media Relations Manager Job at Lucas James Talent Partners in Columbia

Lucas James Talent Partners, Columbia, MD, United States, 21046

Save Job

Lucas James Talent Partners is recruiting on behalf of UL Research Institutes. We have an exciting opportunity for a PR & Media Relations Manager at UL Research Institutes, based in our Columbia, Maryland office.

The PR & Media Relations Manager develops and implements effective media relations strategies to enhance the reputation and visibility of the organization. The PR & Media Relations Manager manages relationships with media outlets, journalists, and influencers, creating compelling press releases, coordinating media events, and monitoring media coverage. The PR & Media Relations Manager also manages crisis communications and ensures consistent messaging across all media platforms.

What you’ll learn and achieve:

  • Create and execute strategic communication plans to promote the organization and achieve media objectives.
  • Identify target media outlets and build relationships with journalists, editors, bloggers, and influencers and develop media lists and maintain a database of media contacts.
  • Stay updated on industry trends, news, and media landscapes to identify opportunities for media coverage.
  • Write and distribute compelling press releases, media alerts, and other media materials.
  • Pitch story ideas and secure media placements in relevant outlets.
  • Arrange and facilitate interviews, press conferences, and media briefings and act as a spokesperson for FSRI during media interactions.
  • Cultivate and nurture relationships with media professionals, influencers, and stakeholders.
  • Respond to media inquiries promptly and professionally.
  • Provide media training to internal spokespeople to ensure effective communication.
  • Monitor and analyze media coverage and compile media reports.
  • Evaluate the success of media relations efforts and adjust strategies accordingly.
  • Monitor social media platforms for mentions and engagement, responding as needed.
  • Develop crisis communication plans and protocols and act as the primary point of contact for media during crisis situations.
  • Craft timely and accurate responses to mitigate potential damage to the organization's reputation.
  • Coordinate with research amplification, social media, and other departments to align messaging across all channels.
  • Collaborate with subject matter experts to create thought leadership articles and opinion pieces.
  • Provide guidance on media-related issues to senior management.
  • Contribute to and/or lead other department specific and cross-functional initiatives.

What makes you a great fit:

  • Strong written and verbal communication skills.
  • Excellent relationship-building and networking abilities.
  • Proficient in using media monitoring tools and databases.
  • Familiarity with social media platforms and their role in media relations.
  • Ability to work well under pressure and handle crisis situations effectively.
  • Detail-oriented with exceptional organizational skills.
  • Demonstrated ability to work both independently and collaboratively in a team environment.

Professional education and experience requirements for the role include:

  • Bachelor's degree in public relations, communications, journalism, or a related field.
  • Minimum 8 years of experience in media relations, preferably in a managerial role.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Public Relations

Industries

Non-profit Organizations and Research Services

#J-18808-Ljbffr