Tbwa Chiat/Day Inc is hiring: Culture & Content Specialist in Chicago

Current Global is looking for a culture-obsessed creative powerhouse with a passion for earned media to join our rapidly growing team in NYC or Chicago. This is your chance to dream up award-winning ideas, campaigns and breakthrough brand acts for a variety of clients across our diverse portfolio, which spans CPG, consumer health, retail, QSR and CDR.

About You

You are a creative chameleon—jumping effortlessly from one challenge to the next. Obsessed with pop culture, you have your finger on the pulse of what’s trending, pulling inspiration from everything around you. You thrive on creative freedom and crave variety, constantly chasing ideas that spark conversations and turn heads. For you, every brief is an opportunity to create something unexpected, something bold. You shine in spaces where collaboration is expected, ideas flow freely, and diverse perspectives collide. Big ideas are your playground, and you live to dream up work that grabs attention, earns its place in culture, and moves people to act.

Your Skills

• Creative and Passionate: Driven by all forms of creativity, from scroll-stopping social content to experiential campaigns and product innovations.
• Culturally Tuned: Deeply engaged with pop culture, social media, and the latest trends; a passion for sports is a plus!
• Strategic Storyteller: A conceptual thinker with exceptional storytelling and presentation skills, capable of turning ideas into compelling narratives.
• Media-Savvy: Possesses a strong understanding of modern media consumption habits and behaviors.
• Idea Generator: Skilled at developing big brand ideas and collaborating with fellow creatives to bring them to life.
• Resourceful Problem-Solver: Thrives in ambiguity, demonstrating adaptability and a knack for finding ways to make things happen.
• Team-Oriented: Highly collaborative and open-minded, excited to work within diverse and fluid team structures.

Primary Responsibilities

• Create disruptive ideas that drive earned media and spark conversations.
• Concept across the media landscape, from social and activations to stunts, content, and more.
• Collaborate with cross-disciplinary teams including Copywriters, Art Director, Designers, Strategists, Integrated Media Specialists, and Client Experience leads.
• Present ideas with clarity and confidence to internal teams and external stakeholders.
• Be fearless in your creativity—never settle for ordinary.
• At least 4 years of experience at a creative agency (PR, Social, Advertising) brand or media company.
• Self-motivated, hardworking, well-organized, thick-skinned, and resilient to ever-changing timelines, requests, and deliverables.
• Possess a portfolio of highly creative ideas that demonstrate culture-forward thinking and an understanding of the earned media landscape.

About Current Global

Current Global is a human-centered creative communications agency. That is marketing mumbo jumbo for: we eat, play, and dream in culture, so we can help brands stay ahead of the trends to forge deeper and more authentic connections with their consumers.

Our portfolio of iconic brands is a creative person’s dream, offering endless opportunities to work across a wide range of assignments and sectors. The diversity of our client roster reflects our inclusive team structure and collaborative process. We believe the most powerful creative ideas are sparked by bringing together people with different perspectives, backgrounds, and experiences.

At Current Global, the best ideas come from a diverse mix of minds, backgrounds, and experiences—a fusion of creatives, strategists, media and marketing specialists, and client experience experts, all working together to deliver highly effective, award-winning work. This winning formula has earned us 41 Cannes Lions, along with numerous other accolades, including Fast Company’s World Changing Ideas in 2021 and 2024, and recognition in The Valuable 500 in 2023.