Job Description
Chris Preble from Robert Half is working with an Auburn, NY client of his that is looking to hire a Marketing Coordinator. This is a newly created role due to growth and will report into the COO. In this role, you will be coordinating various marketing campaigns, managing content creation, and collaborating with different teams to ensure successful execution of marketing strategies. Work life balance is excellent here and the benefits are really good.
Duties you'll be involved in:
• Coordinating and implementing marketing campaigns across various channels such as digital, social media, and email.
• Managing the creation of content including blog posts, social media updates, email newsletters, and promotional materials.
• Overseeing the company’s social media accounts, scheduling posts, engaging with followers, and tracking performance metrics.
• Assisting with updates to the website, SEO optimization, and digital marketing strategies.
• Monitoring and analyzing marketing performance data, providing insights for improvement.
• Maintaining marketing materials, brand assets, and collateral to ensure consistency across platforms.
• Collaborating with internal teams and external vendors to execute marketing projects.
• Conducting market research and competitor analysis to identify trends and opportunities.
Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.
Experience: Experience in marketing, digital marketing, or a related role (internship experience may be considered).
Technical Skills: Familiarity with marketing software and tools.