WANTED: Director, Paid Media ready to drive change... lead... grow with us... challenge themselves... make an impact!
Why Join IDX?
Not Just Any Brands: See your work come to life for iconic brands like Rolls-Royce, Ennismore Hotels, and Puma.
Collaborative Spirit: Work alongside passionate innovators who share your thirst for progress.
Continuous Learning: Grow your skills with ongoing training, mentorship, and the freedom to experiment.
Fast Paced & Fun: Thrive in a dynamic environment where big ideas and bold action collide.
Cutting-Edge Technology: Play with the latest analytics tools, use AR to build immersive digital events, and explore the future of brand storytelling!
20 days PTO, plus 10 public holidays and 2 floating days (so much to celebrate!)
Hybrid working (Tue/Wed/Thu in office), plus flexibility for when life happens.
Dog friendly office, plus competitive rates on pet insurance for your furry friends.
An extensive menu of health care options and providers incl. medical, dental and vision; available on your first day!
Mental Health support including company Employee Assistance Program.
Flexible parental leave.
Paid community volunteer days (incl. school plays and trips).
Variety of competitive insurance policies incl. short/long term disability and legal.
401k retirement plan with company match.
Employee perk program giving access to a wide variety of online discounts.
Culture Committee focused on regular social, educational and community-based activities.
The Gig
We're looking for a dynamic and experienced leader to spearhead our expanding Paid Media practice. As Director of Paid Media Strategy, you'll be an expert in paid search, social, programmatic display, and video campaigns. Your mission: drive growth by securing new business and expanding existing accounts. You'll collaborate closely with our internal teams to close deals and enhance our current partnerships with cutting-edge paid media strategies.
You Will
Work with our delivery team to fulfill campaign implementation and optimizations for our largest enterprise level clients (50%)
- Actively involved in campaign planning, implementation, performance analysis, and optimization on critical accounts.
- Work closely with social, organic, and content teams to identify cross-channel opportunities and performance benefits.
- Oversee team members (when applicable) to execute on accounts while providing oversight and strategic guidance for larger initiatives.
- Work with client management team to meet reporting deadlines and aid in relevant discussion.
- Lead campaign research, implementation, analysis, and proactive tactical recommendations.
Work with the new business teams on new client opportunities (20%)
- Responsible for prospect discovery and accompanying audience research, tactical recommendations, strategy proposals, and relevant media planning.
- Responsible for building & delivering new client presentations.
- Present media plans for new client sales presentations.
- Align with leadership on potential new technology partners and evaluate tools for inclusion in daily process.
- Monthly review with sales, client service, and delivery leadership on existing accounts to help identify and outline tactical opportunities.
About You
- Minimum 8 years of paid media campaign management hands-on experience, some of which must be in a digital agency environment.
- Expert level of knowledge of Google Ads, Bing Ads, GDN, YouTube, Amazon Ads.
- Expert understanding of programmatic buying tactics and how display/video interacts with other paid and organic marketing channels.
- Moderate level of knowledge of Google Analytics, GTM practices and paid social media channels.
- Awareness of all digital marketing channels and their potential impact on paid media performance (Email, Social Media, Organic, Affiliate).
- Experience working with B2B, B2C, and Ecommerce verticals is required.
- Ability to think strategically, make innovative recommendations that drive client goals.
- Experience working with financial data and budgets, plus developing media plans and forecasting.
About Us
IDX isn't your average communications company. With over 20 years industry experience and a portfolio of prominent global clients, our award-winning communication solutions are seen by billions every month across a global audience.
We seek The Bold. Shatter expectations, push boundaries – that's the fuel that ignites our powerhouse team. Collaboration is our superpower, where we bring expertise and individuality to elevate and deliver. Rising Stars with boundless hunger, this is your launchpad. Seasoned pros who want to define their Legacy in the industry, this is your home. Be BOLD – Own Your Story at IDX!
An Inclusive Workplace
IDX is an Equal Opportunity Employer. We aim to foster an environment that desires and recruits diverse talent, cultivates a culture that celebrates all identities, life experiences, perspectives, and ensures equal opportunity for all.
Are you a creative problem-solver who craves a challenge? Do you get fired up by innovation and pushing boundaries? Join the IDX revolution!
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