Advertising Account Executive – Regional Sales Job at Western Union in New York

Advertising Account Executive – Regional Sales

Location: New York, NY or Denver, CO

Are you ready to accelerate your career with a global leader in financial services? Are you energized by developing leads into new clients? Do you have a passion for diverse audiences? Be part of a fast-growing media network that values innovation and diversity. As we continue to expand our commerce media network, we’re seeking a Regional Sales Advertising Account Executive to focus on securing local and regional advertising partners.

Role Responsibilities

Local & Regional Sales Business Development

• Actively prospect and secure new advertising partnerships with regional and local brands and agencies.
• Identify and pursue opportunities to grow advertising partnerships through outreach, relationship building, and sales presentations.
• Build and maintain long-term relationships with key decision-makers to unlock new revenue opportunities.
• Manage and grow a robust sales pipeline of regional prospects, ensuring consistent outreach and follow-up.
• Meet or exceed individual sales targets and contribute to the overall success of the regional sales team.

Campaign Strategy & Media Proposal Creation

• Develop and pitch integrated, multi-channel media campaigns that meet the specific goals of regional clients.
• Work with clients to understand their business objectives and craft campaigns that leverage our portfolio of media solutions.
• Ensure campaigns are tailored to regional market needs, incorporating local insights.
• Create compelling, data-driven sales pitches and media proposals.
• Respond to RFPs and media briefs from regional agencies and brands.
• Present media plans and proposals to clients clearly and engagingly.

Collaboration & Cross-Functional Support

• Work closely with the Account team to craft detailed media proposals and ensure the seamless execution of campaigns.
• Collaborate with internal teams to ensure smooth campaign delivery and optimization.
• Work with product and marketing teams to align campaigns with company offerings.

Client Engagement & Reporting

• Serve as the primary point of contact for regional clients throughout the sales cycle.
• Develop strong, consultative relationships with clients by understanding their marketing objectives.
• Provide clients with ongoing campaign performance reports.
• Recommend optimization opportunities based on data-driven insights.

Role Requirements

• 5+ years of experience in digital advertising sales or business development.
• Bachelor’s degree or equivalent experience in business or marketing.
• Proven track record of selling digital media solutions.
• History of meeting or exceeding quotas and receiving positive customer feedback.
• Demonstrated ability to build relationships with regional and local brands.
• Experience creating and presenting customized media proposals.
• Knowledge of the regional advertising landscape and local market trends.
• Strong communication, negotiation, and presentation skills.
• Excellent organizational and project management skills.
• Familiarity with CRM tools and media planning/analytics platforms.

Salary

The annual gross base salary range is $110,000.00 – $145,000.00 USD per year, plus commission based on performance.

Benefits

• Family First Program
• Time off
• Medical, Dental and Life Insurance
• Student Loan Repayment Program
• Tuition Assistance Program
• Parental Leave

Western Union values in-person collaboration, learning, and ideation whenever possible. We believe this creates value through common ways of working and supports the execution of enterprise objectives.

Our Hybrid Work Model enables employees to divide their time between working from home and the office, with an expectation of three days in the office each week.

Western Union is here for what's next. Each day, our diverse global teams invent and build new ways to send, save, and spend money.

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