Marketing Coordinator Job at My Bambu in West Palm Beach

What Is MyBambu?

MyBambu is a cutting-edge fintech platform delivering the first all-in-one mobile digital financial solution for underserved, primarily Hispanic communities. With a focus on financial inclusion, MyBambu offers easy access to a range of services, including checking accounts without credit checks, remittance services, bill payments, and mobile top-ups. Recognized with the FIS Impact Award for innovation in 2020, MyBambu is dedicated to breaking down barriers to financial access and literacy, empowering users through a bilingual, user-friendly mobile experience tailored to diverse needs.

MyBambuparticipates in E-verify and will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new hires Form I-9 to confirm work authorization. Find out more information: E-Verify Participation Poster orRight to Work Poster.

Just a heads-up, this role is all about being present in person, and guess what? Our base is in West Palm Beach, Florida! So, if you're ready to dive in with us, remember, we're all about that office vibe no remote work here!

Your Opportunity:

This is a full-time, in person position, reporting to the President of Operations. As the Marketing Coordinator you will be responsible in supporting the marketing team in influencer collaborations, public relation campaigns, media relations, and event assistance. This role will be responsible for coordinating influencer campaigns, drafting press releases, managing media outreach, and assisting in event execution to enhance brand visibility and engagement.

Job Responsibilities:

Influencer Marketing & Campaign Coordination

• Assist in the development and execution of influencer marketing campaigns.
• Identify and coordinate with influencers to ensure brand alignment and campaign success.
• Prepare influencer briefs, outlining deliverables, messaging, and deadlines.
• Oversee content approvals and ensure influencers meet campaign requirements.
• Track performance metrics and compile campaign reports.

PR & Media Relations

• Write and distribute press releases to media outlets.
• Build and maintain relationships with journalists, bloggers, and media professionals.
• Coordinate media interviews, press opportunities, and brand collaborations.
• Monitor media coverage and prepare reports on brand mentions.

Event Assistance

• Support the marketing team in organizing and executing brand events, sponsorships, and activations.
• Work with influencers and media partners to maximize event exposure.
• Provide on-site support during events, ensuring smooth execution and brand consistency.

General Marketing Support

• Assist in planning and executing brand campaigns, partnerships, and promotions.
• Collaborate with the social media team to align influencer and event content with brand messaging.
• Conduct research to stay ahead of industry trends and competitor strategies.

Blog + Newsletter

• Work with internal teams to develop content ideas that support marketing campaigns and business objectives.
• Manage and schedule blog content to ensure a consistent posting schedule.
• Create and distribute newsletters to engage and inform subscribers about brand updates, promotions, and relevant content.

Skill and Abilities:

• Strong understanding of influencer collaborations, PR strategies, and media outreach.
• Excellent writing and editing skills for press releases, influencer briefs, and newsletters.
• Ability to coordinate multiple campaigns, events, and deadlines efficiently.
• Strong interpersonal skills to engage with influencers, media contacts, and brand partners.
• Experience in assisting and managing brand events, sponsorships, and activations.
• Ability to track campaign performance, analyze media coverage, and provide insights.
• Familiarity with social media platforms, brand messaging, and content marketing.
• Ensuring accuracy in campaign execution, reporting, and content approvals.
• Quick thinking and ability to handle unexpected challenges during campaigns and events.
• Strong teamwork skills to work effectively with internal teams, partners, and external stakeholders.
• Proficiency in marketing tools such as email platforms, social media analytics, and influencer databases.
• English and Spanish proficiency for effective communication with diverse audiences.

Job Requirements:

• Required language Spanish, bilingual in Spanish and English preferred.
• Bachelors degree in marketing, Communications, Public Relations, or a related field, preferred
• Strong communication and organizational skills.
• Ability to multitask and meet deadlines in a fast-paced environment.

Physical Requirements:

• Prolonged periods sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.

MyBambu Benefits:

• Excellent medical coverage.
• Fifteen (15) days of Paid Time Off.
• Seven (7) days of Paid Holidays.
• Our small family corporate culture.