Web3marketer
Web3marketer is hiring: Marketing Lead in New York
Web3marketer, New York, NY, United States, 10261
XION is a UX-focused L1 blockchain that abstracts away all crypto complexities to enable mass adoption.
XION's innovations include protocol-level abstractions across Accounts, Signatures, Gas, Interoperability, Pricing, Devices, Payments, and more. By abstracting away all crypto complexities, XION allows the development of next-generation projects bringing Web3 to mainstream audiences worldwide.
The project has raised over $36M from Multicoin, Circle Ventures, Animoca, Valor, Hashkey, Spartan, Mechanism, Figment Capital, Alliance DAO, Sandeep Nailwal (Polygon), and more.
This is a rare opportunity to take ownership of a marketing organization with an established audience of over 1,000,000 users worldwide across different channels, and elevate it to a world-class operation. As Marketing Lead, you'll work directly with the founder and c-level executives to shape the future of the brand, its communications, its marketing flywheel, and execute strategies that expand XION's reach beyond the crypto world and towards mainstream audiences.
Responsibilities
Synthesize information from all across the organization and ecosystem, and own the storytelling and communications across a variety of distribution channels
Run a high-performance marketing organization that uses the best tools and practices, operating with precision, scalability, and methodical execution
Mentor, develop, and scale the current marketing team to maximize their potential
Design and oversee content-driven campaigns that deepen awareness within crypto audiences and work with teammates to expand XION's reach to mainstream audiences
Foster a data-driven culture where every team member analyzes and optimizes performance by default.
Innovate beyond standard crypto marketing to acquire new mindshare.
Requirements
Natural storyteller.
Multiple years of marketing experience, including prior work in a crypto marketing organization.
Proven success leading content-driven marketing teams in high-growth environments.
Deep understanding of crypto or the ability to quickly adapt to the industry.
Visionary approach to marketing, thinking beyond traditional crypto audiences.
Excellent communication, organizational, and strategic thinking skills.
Competencies
Extremely ambitious — is looking to take high leverage in their career.
Data driven — a history of consistently leveraging data to achieve outlier growth
Action oriented — consistent execution and a bias for action is essential.
Long term oriented — all decisions should stay rooted in line with our multi-year goals.
Resourceful — consistently manifests outsized returns for the resources available.
Benefits
Our benefits include competitive compensation, token packages for all employees, and unlimited PTO. In addition, you'll join a team of high-caliber people innovating at the frontier of crypto that work collaboratively to help one another accelerate their personal growth.
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