Senior Graphic Designer Job at Growth Scalers in Jacksonville
Growth Scalers, Jacksonville, FL, United States, 32290
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As a Senior Graphic Designer at Growth Scalers, you will take the lead in crafting visually compelling content that enhances our clients' presence across Amazon, Google Ads, websites, and social media platforms. You will be responsible for developing high-quality designs, maintaining brand consistency, and mentoring junior designers. This role requires a blend of creativity, strategic thinking, and a strong understanding of digital marketing visuals. Additionally, you will ensure that all ecommerce-focused graphic design principles are implemented to enhance our clients' shopping experiences and boost conversions.
Your Responsibilities:
1. Visual Content Creation for Ecommerce
- Develop visually engaging and brand-aligned graphics for Amazon, Walmart, eBay, Shopify, and other ecommerce platforms.
- Design high-converting product images, A+ content, Amazon Storefronts, and website visuals.
- Create banners, social media graphics, and email campaign assets that drive engagement.
- Ensure that all visuals highlight product features and benefits while enhancing the online shopping experience.
2. Branding & Consistency
- Maintain a consistent and cohesive brand image across all digital touchpoints by adhering to brand guidelines.
- Work closely with the Brand Manager to align design elements with overarching marketing and branding strategies.
- Craft high-quality product images that effectively showcase features, functions, and details to help customers make informed purchasing decisions.
- Collaborate with the team to enhance and retouch product images for optimal visual appeal.
- Utilize AI tools and royalty-free stock images to enhance design workflows.
3. Social Media & Advertising Design
- Design engaging graphics for social media posts and ad creatives on platforms like Google Ads, Facebook, Instagram, LinkedIn, and Twitter.
- Develop high-performing creatives for paid advertising campaigns, optimizing visuals for conversions.
- Adapt and refine designs based on client feedback and data insights provided by brand managers.
- Continuously strive for designs that resonate with the target audience and drive higher engagement and conversions.
- Work closely with cross-functional teams, including marketers, developers, and content creators, to execute cohesive design strategies.
- Stay updated on design trends, digital marketing strategies, and platform-specific guidelines.
Qualifications:
Proven Experience: Minimum 3-5 years of experience in graphic design, specifically for ecommerce, websites, and digital marketing. A strong portfolio showcasing relevant work is required.
Expertise in Design Software: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD) and other relevant tools.
Ecommerce & Digital Marketing Knowledge: Understanding of Amazon, Shopify, Walmart, and ecommerce design principles, including layout, typography, color theory, and user experience.
Creative & Strategic Thinking: Ability to conceptualize, execute, and optimize visual content that enhances conversions.
Attention to Detail: Strong commitment to high-quality, pixel-perfect designs aligned with branding.
Strong Communication Skills: Ability to present and justify design choices to internal teams and clients.
Time Management Skills: Ability to handle multiple projects simultaneously and meet deadlines in a fast-paced environment.
AI & Image Enhancement Experience: Ideally, experience using AI tools to enhance images and sourcing royalty-free stock images.
Bonus Skills:
Motion Graphics & Video Editing: Experience with After Effects, Premiere Pro.
Amazon-Specific Design Tools: Familiarity with Amazon guidelines and best practices for ecommerce design.
Multi-Channel Design Experience: Experience designing for multi-channel marketing campaigns.
Applying for This Role:
To apply, please submit:
Your resume and portfolio showcasing eCommerce and digital marketing design work.
A short introductory video (1-3 minutes) explaining your experience as a Senior Graphic Designer and your approach to creating high-converting designs.