We’re looking for a Social Media Manager to own and drive our social presence, engaging with our audience and bringing our brand to life. You’ll lead strategy, content creation, and community engagement while working closely with our marketing team to amplify EQL’s mission and impact. We’re a small but mighty marketing team, so we’re looking for someone who is keen to make an impact, is resourceful, and knows how to balance brand storytelling with marketing outcomes.
What you’ll do
- Develop and execute a social media strategy that aligns with EQL’s brand and business goals.
- Own the social content calendar—plan, create, and publish engaging content across platforms.
- Manage end-to-end campaigns and initiatives, from ideation to execution and analysis.
- Build and foster relationships with our online community—both fans and brands.
- Amplify press, partnerships, and brand moments through strategic social initiatives.
- Collaborate with agencies, freelancers, and internal teams to create compelling content.
- Work with influencers and brand advocates to grow awareness and engagement.
- Monitor and respond to social conversations and opportunities, coordinating with sales and customer service when needed.
- Track performance metrics and optimize strategies based on data-driven insights.
- Stay ahead of social media trends and opportunities, best practices, and emerging platforms.
Who we look for
We focus on hiring values-aligned people because we believe the right person can learn everything to be successful in their role. We know that self-belief plays a big part in what you apply for, so we encourage everyone to apply even if they feel nervous about doing so. We don’t require degrees for any roles and we won’t pass judgement on career gaps or changes!
We believe you’ll succeed in this role if you have:
- 5+ years of experience in social media management or content creation.
- Strong understanding of social strategy, and how activities translate into marketing and business outcomes.
- A natural storyteller who can create emotional connections and spark conversations.
- Experience with social media and content creation tools (Hubspot, Sprout, Figma, Canva, etc.)
- Analytical mindset—comfortable reporting on performance and making strategic decisions.
- Excellent communication, organization, and project management skills.
- Passion for fandoms, cultural trends, and authentic brand storytelling.
- A collaborative, flexible, and optimistic approach to problem-solving.
What we offer
Fairness is not just something for our fans and retailers - it’s part of who we are which is why:
- We provide equity in EQL - we want our team to have skin in the game and to be as invested as we are in EQL’s success. We want the people that will make EQL successful to share in that success.
- We provide competitive compensation and evaluate the market to ensure that remains true. The salary range for this position is $80,000 - 90,000 USD.
- We provide a flexible work environment because we understand that everyone works differently and want to support our team to be their best.
- We provide generous time off above and beyond what we are required to because we know that well-rested people make better decisions and are more engaged - when you thrive we thrive.
- When you want to collaborate in person with other humans, we have a workplace that welcomes the whole team including their furry friends.
At EQL, diversity, equity and inclusion are fundamental to how we grow and operate our business. We’re building a diverse workforce that cultivates and supports all individuals. We believe a culture of equality creates a stronger work environment for all employees and that we are all accountable for encouraging and celebrating diverse voices. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, colour, gender, sexual orientation, age, disability status, marital status, caring responsibilities, pregnancy status, religion, political opinion, national or social origin.
How to Apply
Send us your resume, a quick note on why you're excited about this role and examples of social media work you've done.
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