Coordinator, Content Programming Job at US Soccer in Georgia
US Soccer, Georgia, VT, United States
Description
U.S. Soccer Overview
We are U.S. Soccer and we are the future of sport in the United States. Our mission is to make soccer the preeminent sport in the United States. We embrace diversity, technology and global connections to drive the growth of our sport and serve our athletes and fans. We seek motivated, passionate, skilled people who can think, create and work on a team.
U.S. Soccer is a growing company that looks for team members to grow with it. U.S. Soccer offers a comprehensive compensation package, casual work environment, an inclusive culture and an atmosphere for professional development.
The Federation’s core principles set organization-wide standards to identify and foster our culture and inform how we interact and hold each other accountable. These principles guide U.S. Soccer: We Win Together. We Aim High. We Champion Diversity, Equity & Inclusion. To be successful as a USSF employee, it is critical to demonstrate and live up to these principles every day and with every interaction with peers, stakeholders, and partners.
The Federation’s core values are the individual attributes and characteristics that staff embody to uphold the organization’s principles and succeed. These values guide our employees: Integrity. Commitment. Teamwork. Respect.
U.S. Soccer is in a period of significant growth, with ambitions plans for US soccer in the near and far future. We are therefore, looking for dynamic servant-leaders to join us on this journey: in service to soccer. Applicants must be able to demonstrate visionary leadership, analytical decision-making, professional flexibility and an empathic approach that contributes to bold teams and delivers globally significant results.
Position Description
U.S. Soccer is seeking a content strategist to help with the development, planning and programming of best-in-class content that will engage and inspire soccer fans and members.
This role will support U.S. Soccer’s content strategy by assisting in the development, planning and execution of content across all platforms. This includes developing dynamic content to tell the story of soccer in all its forms, including the Federation’s work in service to soccer, our members (referees, coaches, member orgs, etc…) and ultimately the best of us - our athletes, from our Senior National Teams to Extended National Teams.
This individual will work with the Director, Content Strategy and Programming on building out content briefs and distribution plans for content. This role will also manage the content calendar in collaboration with the Video Team and Director of Social Media.
This individual will also manage ad inventory on owned platforms in collaboration with Partnership Marketing, Matchday Marketing, and Consumer Products.
Primary Responsibilities
- Assist in the planning and execution of content across U.S. Soccer’s owned and operated platforms, including website, app, DTC, and social media.
- Collaborate with Partnership Marketing and Content Teams on the ideation of new content by participating in brainstorm sessions.
- Build content briefs for new content series, including potential roll out plans, mapping to audience cohorts and outlining potential brand integrations.
- Collaborate with Content, Video and Social Media team on building out content distribution schedules, and input into content calendar, including production timelines.
- Support scheduling and publishing content in various CMS platforms, including filling out meta data and optimizing for search engines.
- Track and analyze the performance of content to identify best practices and leverage insights to optimize content plans for future roll outs.
- Take on special projects as needed such as supporting specific campaigns, product launches or other events tied to U.S. Soccer’s objectives.
- Stay up to date with latest digital and SEO trends, ensuring U.S. Soccer content remains relevant and impactful.
Requirements
Minimum Qualifications
- 3+ years of experience in digital content creation, journalism, or media with a focus on sports (soccer experience preferred but not required).
- Proven ability to perform and excel in fast-paced environments and meeting tight deadlines.
- Strong understanding of SEO best practices and ability to stay on top of trends and algorithm changes.
- Experience using different content management systems and web analytics tools.
- Strong organizational skills with the ability to balance short-term deliverables with long-term projects in concurrent workstreams.
- Experience working with a diverse range of stakeholders in dynamic and fast-changing environments, effectively balancing priorities and ensuring clear communication across teams.
- Able to work out of U.S. Soccer’s future headquarters in Atlanta, GA.
- General knowledge of soccer.
- Capable of working in fast-paced and demanding environments.
- Must be able to connect “micro” details to the “macro” vision and mission.
- Proficient experience with Microsoft Suite (Word, PowerPoint, Excel, and Outlook).
Desired Qualifications
- Spanish speaking is a plus
U.S Soccer is an equal opportunity employer that is committed to diversity, equity and inclusion, and prohibits discrimination and harassment of any kind on the basis of race, color, sex, religion, national origin, citizenship, pregnancy, sexual orientation, gender identity, age, disability, genetic information, military status, political belief, or any other characteristic protected under the law. This policy applies to all our employment practices within our organization.
We strongly encourage women, people of color, LGBTQIA, veterans, parents, and persons with disabilities to apply.
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