Social Media Strategist Job at Le CollectiveM in New York

About LCM

Le CollectiveM is a modern communications agency based in NYC and the Hamptons. Our collection of specialists share a passion for wellness, food & beverage, design and world-class travel. 

At LCM, we provide a sense of belonging and foster a company culture where every voice is welcome, heard and respected.  There is a level of support and commitment from management, colleagues and others so that all people–individually and collectively–can do their best work and contribute to the overall success of the organization.

Job Description

The social media manager is responsible for growing audiences on social platforms. Along with maintaining a posting schedule, the manager should be able to regularly create platform-specific content including hi-res photos and video as well as text posts and graphics. The candidate must have a good eye for trends, the LCM brand and the agency’s clients, and an understanding of social media metrics.

Responsibilities 

• Act as day-to-day client contact for agency’s social accounts and lead meetings with strong presentation skills
• Develop comprehensive social media strategies that align with overall communications plans
• Maintain client’s brand voice while still adapting it to different platforms
• Monitor and analyze social media trends, audience behavior, and competitor activity to identify opportunities for improvement and regularly share insights, thoughts and key findings
• Create digital ads and tailor to clients’ demographics
• Adhere to strict deadlines and be proactive, seeking out creative ideas and opportunities to identify and cultivate compelling content
• Stay up-to-date with the latest social media best practices, technologies, and trends
• Delegate effectively, setting clear expectations and deadlines to junior team members
• Manage quality of work on multiple accounts with professionalism and support team leaders
• Support on new business proposals with research, brainstorming ideas and proposal creation as it pertains to digital marketing
• Established relationships with social media influencers and continue to develop a strong network
• Communicate effectively to all stakeholders including senior management and clients

Qualifications

• Ability to manage multiple accounts with ease and professionalism
• Quick decision maker and problem solver
• Creative writer with experience crafting clear, concise and interesting copy
• Advanced knowledge and ability to create photography and videography for content
• Understanding of digital ad protocols on all social media platforms
• Ability to manage a junior team as a mentor
• Lead by example; demonstrate proven strong work ethic
• Proficiency in google ads
• Ability to test new strategies, new content, and new campaigns
• Maintain knowledge of what's changing on social networks and in the industry. When shifts or new trends occur, have the ability to react and respond accordingly.
• Must live in NYC