Gunn | Jerkens Marketing Communications is hiring: Digital Media Manager in Long

Gunn | Jerkens—a creative branding and marketing firm headquartered in Long Beach, California—is seeking a Digital Media Manager to develop and execute media strategies while providing leadership to our digital media team. This role will focus on driving results through data-driven campaign optimization and mentoring team members, serving as a bridge between strategic planning and tactical execution.

What Are We All About?

Gunn | Jerkens is a fully integrated digital marketing and brand agency. With a passionate team of ever-ready, in-house strategists, marketers, creatives, interactive developers, copywriters, and media masters, our team works together to build brands. We emphasize collaboration and leverage our unique talents to create exceptional brands, campaigns, and experiences through storytelling and creative problem-solving. Our goal is to inspire real connections and create a quantifiable impact for clients and their customers—all with a can-do attitude. We have fun, get creative, and value the contributions of every team member.

What Makes Our Media Team Different?

Our digital media team operates at the perfect size for growth and impact—large enough to provide you with resources and support, yet nimble enough to let you truly own and shape your role. You won't be siloed into a single channel or stuck in pure management; instead, you'll have the opportunity to work across all digital media platforms while having the resources to scale your initiatives. We specialize in developing data-driven strategies that deliver measurable results for our clients, primarily in the real estate and new home builder industries. With a dedicated in-house specialist to execute campaigns and trusted media partners to expand our capabilities, you'll have the freedom to be both strategic and tactical. We pride ourselves on staying ahead of digital trends while maintaining deep expertise in platforms that drive results for our clients. It's the perfect balance—you'll have your hands on the wheel when you want to dive deep, but you'll also have the support you need to think big and drive innovation.

What Are You All About?

You are a highly analytical, results-driven media professional who thrives on developing and implementing comprehensive digital strategies. You bring strong leadership qualities and a deep understanding of digital platforms, paired with an eagle-eyed attention to detail and eagerness to collaborate across departments. You understand that success comes from both strategic thinking and hands-on campaign management.

You recognize that a positive attitude, strong work ethic, and keen sense of prioritizing are vital to leading a team, as it's what keeps the group running effectively and clients returning. You take pride in maintaining the highest degree of accuracy in all work produced while mentoring others to do the same. You're always looking to learn and continually seek opportunities to grow in this role and beyond.

Digital Media Manager

The Digital Media Manager will lead the strategic development and execution of digital media campaigns while providing guidance and mentorship to team members, ensuring all initiatives align with client objectives and agency standards. This role combines deep analytical expertise with strategic leadership - you'll be responsible for developing comprehensive reporting frameworks, conducting in-depth performance analysis, and translating data into actionable insights for our clients and internal teams.

Responsibilities:

• Develop and execute comprehensive paid media strategies across Meta Ads, Google Ads, and other digital platforms, incorporating both strategic oversight and hands-on optimization
• Guide and mentor media team members, fostering growth while ensuring campaign excellence and efficient workflow management
• Monitor and analyze campaign performance across multiple platforms, synthesizing data from various sources to create comprehensive performance insights
• Develop and maintain reporting frameworks that tell compelling stories about campaign performance and ROI
• Lead the implementation and maintenance of tracking and attribution systems to ensure accurate data collection and reporting
• Provide clear and concise reporting on campaign results and media performance to stakeholders, including executive-level presentations that connect media performance to business outcomes
• Lead client presentations and strategic discussions, translating complex data into actionable insights and recommendations
• Maintain strong relationships with media partners to maximize effectiveness and secure optimal rates and placements
• Oversee campaign implementation across various channels including paid social, paid search, programmatic, email marketing, display, native, geo-fencing, streaming audio, and CCTV/OTT
• Collaborate with internal departments to align media strategies with creative concepts and overall marketing objectives
• Manage and optimize programmatic campaigns, including bidding strategies, creative updates, and targeting refinements
• Review and approve media plans, budgets, and reporting while maintaining oversight of billing and reconciliation processes
• Stay current with digital advertising trends and technologies, implementing innovative solutions to enhance client offerings

Qualifications:

• Bachelor's degree in marketing, communications, or related field
• 5-7 years of experience in digital media planning/buying or similar roles
• Must reside within commuting distance of Long Beach, CA, and be available to work in the office five days a week
• Marketing and advertising agency experience required
• Proven expertise in managing and optimizing digital advertising campaigns using Google Ads, Meta Business Suite, and programmatic platforms
• Expert-level experience with analytics platforms including Google Analytics (GA4) and/or other marketing analytics tools
• Demonstrated leadership experience and ability to mentor team members
• Excellence in project management, strategic planning, and negotiation
• Ability to manage multiple campaigns and priorities in a fast-paced, deadline-driven environment
• Proficient in MS Office and Google Suite
• Required certifications: Google Ads, Google Analytics and Meta Ads certifications

Equal Opportunity Employer.