Marketer Job at BeattyCARE Home Health Services in Alexandria

We are seeking a results-driven Home Health Marketer to promote our Medicare- and Medicaid-certified home health agency. The marketer will develop and maintain relationships with referral sources, including physicians, hospitals, skilled nursing facilities, and community organizations, to generate patient referrals. This role requires strong communication, networking, and sales skills to increase awareness of our services and grow our patient base.

Key Responsibilities:
• Develop and implement marketing strategies to promote home health services.
• Build and maintain relationships with physicians, hospitals, case managers, and other referral sources.
• Educate healthcare providers and the community on Medicare and Medicaid home health services.
• Identify new business opportunities and market trends.
• Coordinate outreach events, presentations, and networking activities.
• Track and analyze referral sources and marketing effectiveness.
• Ensure compliance with Medicare and Medicaid marketing regulations.

Qualifications:
• Experience in healthcare marketing, sales, or business development (preferably in home health, hospice, or healthcare services).
• Knowledge of Medicare and Medicaid home health regulations.
• Strong communication, negotiation, and relationship-building skills.
• Ability to work independently and travel within the service area.

If you have a passion for connecting patients with quality home health care and thrive in a relationship-driven role, we encourage you to apply!