Content Marketing Specialist Job at Enhance Recruit in Dallas

Content Summary: Content Marketing Specialist at Dallas, for Enhance Recruit

We are looking for a creative, detail-oriented Content Marketing Specialist to join our dynamic marketing team. If you have a flair for storytelling and a data-driven mindset, we’d love to meet you!

Key Responsibilities:

• Develop and execute a comprehensive content marketing strategy to drive brand awareness, engagement, and lead generation.
• Collaborate with the SEO team to optimize content for search engines and improve organic visibility.
• Manage the content calendar to ensure timely publication and consistency across all channels.
• Promote content across social media, email marketing, and other digital platforms to increase reach and engagement.
• Monitor content performance using analytics tools (Google Analytics, HubSpot, etc.) and adjust strategies based on data-driven insights.
• Research industry trends, competitor content, and audience interests to ensure content stays fresh, relevant, and engaging.
• Work closely with cross-functional teams (sales, design, product) to align content with business goals and messaging.
• Assist in email marketing campaigns and optimize content for higher conversion rates.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 2+ years of experience in content marketing, copywriting, or a similar role.
• Proven ability to create engaging content across multiple platforms and formats.
• Strong understanding of SEO principles and best practices for content optimization.
• Ability to analyze content performance and adapt strategies based on metrics.
• Excellent writing, editing, and proofreading skills, with a keen eye for detail.
• Strong communication and collaboration skills.
• Creative thinker with the ability to work independently and manage multiple projects.

What We Offer:

• Competitive salary and benefits package.
• Opportunities for growth and professional development.
• A collaborative and innovative work environment.
• A chance to contribute to an evolving brand and make an impact in the industry.