Tatcha is hiring: Coordinator, Influencer Marketing in San Francisco
Tatcha, San Francisco, CA, United States, 94199
Who We Are
Tatcha is a skincare brand rooted in timeless Japanese wisdom, offering transformative yet kind-to-skin formulas that marry Japanese botanicals with clinical ingredients. Our formulation philosophy is informed by the Japanese concept hinou dokon, which means “skin-mind same root”—an acknowledgement of the powerful connection between the skin and the brain. Guided by the mission to care for people through their skin, Tatcha takes a holistic approach to skincare from concept to formulation to clinical evaluation, offering skincare rituals that benefit both skin and mind, while emphasizing the importance of mindfulness to skin health.
Job Summary
We’re looking for a bright, thoughtful Influencer Marketing Coordinator to join our dynamic, fast-paced Influencer Marketing team. This role will be a key part of our industry-leading team and will help bring to life our marketing initiatives, and manage our day-to-day programs. The ideal candidate is detail-oriented, conscientious and committed to accuracy, and will come with experience in influencer marketing within the beauty or fashion industries. This candidate will be able to multitask under time constraints, meet deadlines, and work within a fast-paced environment. A self-starter who is resourceful and a team player. This role reports to the Senior Manager, Brand & Influencer Marketing.
Key Responsibilities
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Identify new influencers and talent and assist with building innovative programs/initiatives to expand community while deepening existing relationships
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Support strategy and development of micro influencer program
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Oversee product inventory and budgets - placing/tracking product orders and managing fulfillment for team, forecasting new launch gratis needs
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Assist management of day-to-day bookings of relationship building activities for the team
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Support development and implementation of strategy for paid and affiliate partnerships
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Support Assistant Manager with measuring, tracking, and optimizing performance so that we consistently achieve and exceed key brand and growth KPIs
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Manage influencer list hygiene all for mailer and gratis sends
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Measure and report on program performance using in-house analytics and third-party tools; share insights and results with cross-functional and exec stakeholders
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Analyze social data, identify trends and present key findings (both quantitative and analytical skills) and then apply these to future programs
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Assist with managing vendor/partner relationships - Influencer/talent agencies/agents, event production and scheduling
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Manage campaign amplification programs and affiliate network
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Manage day-to-day correspondence with multiple partners such as agencies, vendors, and influencer platforms
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Assist with tracking and updating team budgets following activations; manage payment to vendors
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Be an expert, staying up to date on influencer trends and tools, and providing recommendations on influencer execution for larger marketing programs
Note: This job description is not exhaustive and may be amended to include other duties as assigned by the management team.
Who You Are
You are able to learn quickly and take initiative, as our company is dynamic and ever-evolving. To succeed in this position, the following qualities are paramount:
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Self-starter with a can-do positive attitude and a roll-up-your-sleeves approach
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You are able to learn quickly and take initiative, as our company is dynamic and ever-evolving
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You are a professional who is able to juggle a dynamic workday that may include tasks in and outside an office environment
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You approach people with a friendly and hospitable attitude, anticipating others’ needs and acting in service of them where possible
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Resourceful and motivated
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Exceptional attention to detail while managing multiple simultaneous projects
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Personable, open-minded and flexible with demands and changes in an entrepreneurial, fast-paced environment.
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You are a data-driven decision maker who is comfortable reviewing numbers
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Proactive problem-solving skills; ability to anticipate obstacles and quickly generate alternate solutions/ideas
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Excellent communication, relationship-building, project management, and time management skills
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Knowledgeable & passionate about the influencer landscape, the beauty industry and social media – a trend-hunter and culture-watcher
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A creative thinker, always bringing fresh ideas to the table
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Welcome and learn from feedback, finding ways to incorporate it into future plans
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Excellent knowledge of social media platforms, influencers, and best practices
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Critical thinker and problem-solving skills
Qualifications
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Bachelor’s degree or equivalent experience in marketing or related fields
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Minimum 2+ years of experience in marketing and/or PR; agency or experiential
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Experience with beauty, fashion, or lifestyle brands
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Excellent knowledge of social media platforms, influencers, and best practices
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Critical thinker and problem-solving skills
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Must be able to attend in person meetings, events and any other requested by the influencer team in Los Angeles
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Comfortable with G-Suite, especially Google Sheets, Calendar, Slides
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Familiar with file management systems (BOX or similar)
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Experience with influencer software platforms (Tribe Dynamics and Traackr, or similar)
The Details
The expected base pay range for this position is $24.00 to $29.00 per hour. The exact base pay is determined by various factors including experience, skills, education, geographic location, and budget.
This position is also eligible for participation in the company discretionary bonus plan based on personal performance and company results. Tatcha offers a competitive benefits package to eligible employees, including medical insurance, dental insurance, vision insurance, life insurance, accident insurance, critical illness insurance, disability insurance, retirement savings plans and company match, paid family leave, education-related programs, paid time off, and paid holidays.
Tatcha is committed to diversity and inclusion to drive its business results and create a better future for all employees, global consumers, partners, and communities. If you are an individual with a disability and need an accommodation in order to apply for a job listing, please contact us at careers@tatcha.com .
Applicants and employees are protected from discrimination under Federal law. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment during normal business hours at establishment by appointment.
Equal Opportunity Employer/Protected Veterans/Individuals with Disability.
Protect yourself against fraud and identity theft. It is always recommended to apply to our open positions directly via our career page located at www.tactcha.com/careers. Tatcha will never ask applicants for their financial or banking information prior to hire. If you have questions, please reach out to us directly at careers@tatcha.com .