Principal - Partner Marketing - Strategic Partnerships

Principal - Partner Marketing

Position Overview
The Principal of Partner Marketing will be responsible for developing and executing strategic marketing initiatives to enhance partnerships and drive revenue growth. This role focuses on building strong relationships with partners, aligning marketing strategies with business objectives, and leveraging data-driven insights to optimize campaign performance.

Key Responsibilities

• Develop and implement partner marketing strategies that align with company goals.
• Manage relationships with key partners to foster collaboration and drive mutual success.
• Oversee the execution of marketing campaigns in partnership with external stakeholders.
• Conduct market analysis to identify opportunities for growth and innovation in partner marketing.
• Utilize data analysis to measure the effectiveness of campaigns and adjust strategies accordingly.
• Lead cross-functional teams to ensure successful project management and execution of marketing initiatives.
• Communicate effectively with partners and internal teams to convey marketing strategies and objectives.
• Drive business development efforts through strategic marketing initiatives and relationship building.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
• 5+ years of experience in partner marketing, brand management, or a similar field.
• Proven experience in developing and managing strategic partnerships.
• Strong understanding of digital marketing and campaign management.
• Excellent analytical skills with experience in data analysis and market research.
• Proficient in project management with strong organizational skills.
• Exceptional communication and relationship-building abilities.
• Experience in business development and product marketing.