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PTC

Director of Product Marketing, ServiceMax

PTC, Boston, Massachusetts, us, 02298

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Our world is transforming, and PTC is leading the way. Our software brings the physical and digital worlds together, enabling companies to improve operations, create better products, and empower people in all aspects of their business.

Our people make all the difference in our success. Today, we are a global team of nearly 7,000 and our main objective is to create opportunities for our team members to explore, learn, and grow - all while seeing their ideas come to life and celebrating the differences that make us who we are and the work we do possible.

Location: Boston, MA or San Francisco Bay Area

Are you passionate about shaping product narratives, driving go-to-market success, and making a direct impact on the future of field service technology? PTC is looking for a

Director of Product Marketing

to be a strategic partner in our ServiceMax product and go-to-market (GTM) strategy.

Why This Role Matters

At PTC we empower field service organizations with cutting-edge capabilities that drive operational efficiency and customer satisfaction. This is done with ServiceMax, our enterprise-grade SaaS field service solution that powers the operations of over 450 organizations. As Director of Product Marketing, you will play a

critical

role in how we plan, position, launch, and drive adoption of our products. You will own the

strategic messaging, competitive differentiation, and go-to-market execution

that fuel our growth.

Work at the

forefront of field service technology

in a company that is shaping the future of service operations. Be a

strategic leader

with the ability to make a visible impact on our product growth and GTM success. Collaborate with a

high-caliber, passionate team

that values innovation and customer success. What You'll Do

Define and execute

ServiceMax's product marketing strategy, ensuring alignment with our business goals and GTM initiatives. Own product positioning and messaging

to clearly communicate value propositions to customers, partners, and internal stakeholders. Lead product launches

from strategy to execution, working cross-functionally with Product Management, Sales, and Demand Generation teams. Enable Sales & Customer Success

with impactful collateral, sales tools, and competitive insights that drive revenue. Collaborate with solution marketing & industry experts

to highlight ServiceMax's capabilities in Industry stories Partner with growth marketing and demand generation

to ensure market awareness of ServiceMax's solutions & capabilities in industry-specific campaigns Conduct market and customer research

to inform messaging, product roadmap, and market opportunities Monitor and analyze

product adoption, market trends, and competitive positioning to refine marketing strategies.

What You Bring

7+ years of product marketing experience

in B2B SaaS, ideally within enterprise software or field service industries. Proven track record of driving successful GTM strategies

and product launches. Strong storytelling and messaging skills

with the ability to simplify complex topics. Experience with

sales enablement, competitive analysis, and customer insights Ability to

work cross-functionally

and influence senior leaders, product teams, and sales teams. Strong desire

to work closely with product and sales teams around long-term business strategy, annual business plans, and quarterly business reviews Experience in

market research, pricing strategy, and demand generation alignment

is a plus.

PTC carefully considers a wide range of compensation factors, which may include the background and experience of all applicants, which can cause your compensation to vary. PTC anticipates the salary range for this position to be between 140,000-160,000. The actual pay may be lower or higher depending on your skills, qualifications, experience, and location. Additionally, this role might be eligible for discretionary bonuses. Also, every PTC employee also has the opportunity to become a PTC shareholder, both through its stock grant programs or its employee share purchase program which allows employees to purchase PTC stock at a discount. We offer all kinds of ways to experience well-being, confidence, and satisfaction. Depending on your location, you will have the opportunity to participate in PTC's benefit plans, including medical, dental and vision insurance, Paid Time Off and Sick Leave Policies, Tuition Reimbursement, 401K, flexible spending accounts, life insurance and disability coverage. Note: PTC benefits programs are subject to eligibility requirements.

At PTC, we believe in the power of diverse ideas and perspectives. As a global company that values and respects all identities, cultures, and perspectives, we strive to create an inclusive PTC for ALL through an environment where everyone feels like they belong and are empowered to bring their true, authentic selves to work. Proud to be an Equal Opportunity and Affirmative Action Employer, we welcome applicants from all backgrounds and hire without regard to race, national origin, religion, age, color, ethnicity, ancestry, marital status, sex (including pregnancy), sexual orientation, gender identity, gender expression, genetic identity, disability, veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Life at PTC is about more than working with today's most cutting-edge technologies to transform the physical world. It's about showing up as you are and working alongside some of today's most talented industry leaders to transform the world around you.

If you share our passion for problem-solving through innovation, you'll likely become just as passionate about the PTC experience as we are. Are you ready to explore your next career move with us?

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