Marketing Specialist Job at LX Hausys America in Alpharetta

MUST CURRENTLY RESIDE in Commutable Distance to Alpharetta, GA

EXPERIENCE IN DECORATIVE OR INTERIOR PRODUCTS PREFERRED

Responsibilities:

Plays a crucial role in promoting products, driving sales, and strengthening brand positioning.

1. Marketing Support & Coordination- 10%

• Assist in executing marketing campaigns, including digital, print, and trade show activities.
• Coordinate with internal teams (sales, design, production) to ensure marketing projects are completed on time.
• Maintain and update marketing databases, mailing lists, and customer contacts.

2. Content & Collateral Management- 10%

• Support the creation and distribution of marketing materials (brochures, flyers, catalogs).
• Update website content and assist with social media management (posting and engagement).
• Help draft newsletters, blog posts, and email marketing content.

3. Event & Trade Show Assistance- 10%

• Assist in organizing trade shows, exhibitions, and industry events.
• Coordinate logistics such as booth setup, promotional items, and event registrations.
• Collect and organize event leads for follow-up.

4. Digital Marketing & Social Media- 30%

• Support social media content scheduling and engagement (LinkedIn, Instagram, Facebook).
• Assist in website updates, SEO tasks, and online content optimization.
• Help track digital marketing performance and prepare reports.

5. Sales & Distributor Support- 10%

• Assist in preparing sales presentations, product sheets, and customer proposals.
• Help manage distributor and dealer marketing requests (promotional materials, training content).
• Support lead generation activities by maintaining CRM databases and tracking customer inquiries.

6. Market Research & Reporting- 10%

• Gather data on competitors, industry trends, and customer preferences.
• Assist in preparing marketing reports, campaign performance summaries, and sales support data.
• Monitor and track key marketing KPIs, such as website traffic and engagement rates.

7. Administrative & General Support-20%

• Manage inventory of marketing materials and promotional giveaways.
• Assist in processing invoices, purchase orders, and budget tracking.
• Provide general administrative support to the marketing team as needed.

Qualifications:

Education and Work Experience:

Bachelor's Degree in Marketing or related

Experience in Product Marketing (2+ years) in interior/decorative products

Proven track record of meeting and exceeding sales targets

Excellent communication and interpersonal skills

Strong analytical and problem-solving abilities

Ability to travel as needed

Knowledge and Skills:

Market analysis

Sales strategy

Marketing campaign management

Competitive analysis

CRM software

Proficient in Microsoft office (Excel, Words, PowerPoint)

Highly refined planning and organization skills that balance work and responsibilities in a timely manner

Enjoy working with others and being a leader to achieve specific goals

Highly motivated, quick-learner with ability to adapt in a new working environment

Strong written and verbal communication skills

Data analysis skills & Time-sensitive decision making skills

Complex problem solving, Critical thinking and multitasking

Time & Risk management