Company Description
Fresh offers a hybrid working schedule with three fixed days in office, and two days remote. This role is based in our New York Office.
Who We Are
Fresh is a global company headquartered in New York offering skincare, lip care, bodycare, and fragrance in over 25 countries. With over 30 years of expertise, we are driven by our boundless curiosity and sky’s the limit approach. Whether developing a breakthrough formula, designing a marketing campaign, or welcoming guests in our shops, our teams are passionate about creating everyday indulgences that transform skin. As a lifestyle beauty brand within the LVMH group, we foster an inspiring, inclusive environment with world-class benefits that encourages everyone to dream big, because that’s how we got here.
Here at Fresh, we intentionally foster a spirit of belonging. We celebrate our diversity and support every employee to feel welcomed, valued, respected, and heard. By embracing curiosity and collaboration, we recognize that our differences strengthen us.
At Fresh, our Creative Department is driven by a team of curious creators who are constantly looking for ways to see things in new ways, having the courage to challenge, and creating the unexpected. Our work ranges from creating engaging in-store experiences to developing compelling digital campaigns. In our collaborative and inclusive environment, we foster a culture of teamwork and open-mindedness, where diverse perspectives and ideas are embraced. This collective approach not only enriches our creativity but also strengthens our commitment to producing innovative and impactful work that resonates with a wide audience.
Job Description
Your Impact to the role:
- Spearhead the creation of original and engaging visual content across social media platforms, aligning with Fresh's new brand storytelling and overarching social strategy.
- Drive digital-native innovation: Champion the exploration and implementation of cutting-edge formats and executions to ensure Fresh remains at the forefront of social media trends.
- Collaborate strategically: Partner with the global social strategy and creative teams to synchronize Fresh’s approach to content creation.
- Elevate brand storytelling through compelling visual narratives and new content franchise approaches.
- Maintain visual brand aesthetics and contribute to the creation of a strong visual world for Fresh on social media, particularly Instagram.
- Oversee and execute all phases of social-first production, from pre-production planning to post-production.
- Develop and implement brand style guidelines and design toolkit.
- Stay ahead of the curve: participate in ongoing analysis of social media trends and competitive landscape.
- Manage and optimize resources: Research and engage with content artists.
Your impact in your first year:
- Increase awareness and engagement, enhance the brand's presence on social media.
- Develop comprehensive style guides to help other markets adapt global guidelines.
- Share insights and best practices with the creative team.
Qualifications
Who You Are
- 7+ Years of Experience Required in content artist roles at agencies, studios or in-house.
- Experience with photography, videography and editing.
- A talent for using visuals to communicate and make people feel something.
- Motion design knowledge (preferred).
You are:
- Well-versed in the utilization of Adobe Programs (Premiere, After Effects, Photoshop, Illustrator, and InDesign).
You possess:
- Strong internet, pop and visual culture.
- Impeccable taste and craft.
- Knowledge of beauty, fashion & lifestyle video.
- Strong communication skills and ability to take creative direction.
- Strong understanding of frame composition and studio tools.
- Excellent verbal communication skills.
- Ambition to learn more, with a curious mindset.
- An out-of-the-box thinker with a Sky’s the Limit mentality.
What We Offer You
- Fresh and LVMH Sponsored Trainings and Workshops for Personal and Professional Development.
- Opportunities for networking and building relationships with LVMH Community.
- Free professional consultation, referrals and counseling through the Employee Assistance Program (EAP).
- Comprehensive paid time off inclusive of Floating Holidays and Summer Fridays.
- Fertility Services, Maternity and Newborn Support, Adoption and Surrogacy Assistance.
- Fresh In-Store Discounts and Gratis.
- Medical, dental and vision.
- 401k with Company Match + Additional Employer Contribution at eligibility.
Fresh provides equal employment opportunities to all employees and applicants without regard to any legally protected status under applicable federal, state or local laws.
The salary range for this role is $115,000 - $135,000 USD.
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Marketing and Sales
- Personal Care Product Manufacturing