CMI/Compas
Vice President, Digital Marketing Analytics - Empowering Health Outcomes Through Data Do you thrive on uncovering insights that drive strategic decisions? Are you passionate about the power of data to improve healthcare outcomes? u00A0CMI Media Group, a leading healthcare marketing agency, is seeking a dynamic and experiencedu00A0 Vice President, Digital Marketing Analytics u00A0to lead our talented team in delivering best-in-class analytical solutions for our clients. In this role, you will: Lead the strategic direction of measurement and analysis plans , ensuring alignment with client business objectives. Oversee the analysis of campaign performance , identifying trends, opportunities, and providing actionable optimization recommendations. Serve as a trusted advisor and point of escalation u00A0for internal and external stakeholders, addressing analytical inquiries and providing data-driven insights. Collaborate with the Manager/Director u00A0to develop compelling reports and presentations that effectively communicate key findings and insights. Cultivate and strengthen client relationships , particularly within their analytics departments, fostering trust and demonstrating the value of our services. Spearhead the development and achievement of departmental objectives , setting ambitious goals and inspiring your team to achieve them. Remain at the forefront of the industry , exploring and evaluating new measurement methodologies and analytical technologies. Play an active role in new business development , leveraging your expertise to identify opportunities and develop innovative analytical solutions. Represent CMI Media Group at key industry events , showcasing our thought leadership and building relationships with industry peers. You are a data-driven leader with: 10 years of experience in analytics and research , with a strong focus on online direct marketing or online media performance analysis. 7 years of experience building and managing high-performing teams , fostering a collaborative and results-oriented environment. Proven leadership skills and a track record of building strong client relationships , demonstrating exceptional communication and interpersonal skills. Experience managing and coordinating multiple projects across internal teams , prioritizing effectively and delivering high-quality work under tight deadlines. Experience or education in the pharmaceutical industry is a plus , demonstrating an understanding of the unique challenges and opportunities within this sector. Knowledge of statistical modeling techniques, segmentation, research, lifetime value, and ROI is a plus , showcasing your deep understanding of analytical methodologies. Join CMI Media Group and make a difference: At CMI Media Group, we believe in the power of data to improve healthcare outcomes. We are a team of passionate individuals dedicated to delivering exceptional results for our clients and making a positive impact on the world. J-18808-Ljbffr