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At Home Care Missouri

Digital Content Creator Job at At Home Care Missouri in Saint Louis

At Home Care Missouri, Saint Louis, MO, US, 63136

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Job Description

Job Description
Salary: $37,440 to $44,040 annually DOE

Are you interested in cutting-edge analytics tools and technologies, professional development, and certification opportunities?

Do you love working with various teams?

At Home Care offers:

  • Medical, Vision, Dental, and Life insurance
  • Tuition Scholarships for all employees and family members
  • Direct Deposit
  • Top pay wage scale and mileage reimbursement
  • Paid Time off and holiday pay
  • Paid Travel
  • Mileage reimbursement

Job Purpose: The Digital Content Creator is responsible for the creation of compelling content that inspires, informs, or instructs and is displayed on digital screens across a global portfolio. The role plays a key part in the evolution of content and as such, being an innovative storyteller and thinking both strategically and creatively is a must.


Job Description:

  • Creating and developing content in both English and other languages across various digital platforms that aligns with our brand and business goals
  • Writing and editing articles, press releases, newsletters, flyers, brochures, creating visuals, managing and curating content for social media, and potentially developing scripts for videos and reels
  • Proficiency in Google Analytics setup, including tracking code implementation, goal and funnel configuration, and data filtering.
  • Expertise in creating custom dimensions, metrics, and event tracking to capture unique data points.
  • Advanced knowledge of Google Analytics reporting, including creating and customizing dashboards and reports.
  • Experience with Google Tag Manager for streamlined tag implementation and management
  • Familiarity with other Google tools, such as Google Search Console and Google Data Studio for a holistic view of website performance.
  • Understanding of data privacy regulations, such as GDPR and CCPA, and their impact on data collection and reporting.
  • Lead the production of high-quality video and photographic content for various platforms, including social media, websites, advertising, and internal communications
  • Direct and participate in video shoots, ensuring the highest standards of visual storytelling and technical excellence
  • Plan and execute a bilingual and English content strategy that drives high engagement
  • Create recommendations for visual enhancements to content
  • Develop promotional posts for social media, complete with visual/image recommendations
  • Developing video and or reels for organizational digital training
  • Monitor web traffic and metrics to identify best practices
  • Update the At Home Care website to keep content relevant using Word press.
  • Use search engine optimization (SEO) strategies to maximize the online visibility of our website in search results

Qualifications

  • Bachelors Degree or equivalent experience in digital media, graphics and/or marketing
  • Working knowledge of available tools and software including Adobe Creative Suite, InDesign, Photoshop, Illustrator, PowerPoint, Keynote, and website design (word press)
  • Knowledge of social media ad platforms and organic algorithm biases (Hootsuite, LinkedIn, Facebook, Instagram, Twitter, YouTube, Pinterest, etc.)
  • Strong organizational skills that reflect the ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail
  • Ability to multitask and work under pressure to meet deadlines.
  • Very strong interpersonal skills and the ability to build relationships with stakeholders, including staff, external partners and donors. Expert- level written and verbal communication skills
  • Demonstrated proactive approaches to problem-solving with strong decision-making capability