Regional Marketing Intern Job at The HEINEKEN Company in White Plains

About Us

HEINEKEN USA Inc., the nation's leading high-end beer importer, is a subsidiary of HEINEKEN International N.V., the world's most international brewer. Key brands imported into the U.S. are Heineken® – the world's most international beer brand, Heineken® 0.0 – an alcohol-free beer innovation, Heineken® Silver – a new lower-carb, lower-cal beer, the Dos Equis Franchise, and the Tecate Franchise. HEINEKEN USA also imports Amstel Light, Red Stripe, Strongbow Hard Apple Ciders, Bohemia and more. For news and updates, follow us on Twitter @HeinekenUSACorp, or visit HEINEKENUSA.com

Who We Are

At HEINEKEN USA, we’re a team with a passion to bring our iconic brands to the next level. The work is challenging, we learn from our experiences (even our mistakes), and we love what we do. You’ll be empowered to think differently, try new things, and GO PLACES.

About the Internship:

Future-proofing our business requires building a pipeline of future talent for the organization, inviting fresh perspectives and ideas, and bringing enthusiasm to the workplace. The HUSA Internship Program will provide you with the opportunity to work on real-world challenges, enhance your career development, experience our culture of “True Togetherness”, and have fun .

HEINEKEN USA is excited to offer several internship opportunities across our businesses for undergraduate students interested in learning about and working in the beverage industry.

Throughout our 10-week Internship Program, this internship will be supporting our Regional Marketing Team. This intern will be working with key decision makers and leaders to solve complex challenges that impact our business today and in the future.

What Does the Regional Marketing Team Do?

Our Purpose: Unite Brand Strategy with Sales Ambition in order to Deliver Commercial Impact

Our Vision: Help HUSA Double our Share by 2034

Our Mission: Enable Strategic Alignment and Integration Across Functions

We Deliver: We Deliver the Blueprints that Bring Dreams to Life

Our Core Responsibilities: Orchestrate Integrated Region/Market Planning, Deliver Sales Enablement Tools, Program Amplification & Development, Cultivate Sponsorships & Partnerships, Local Media Consult, Agency Management & Foster 360 Communication

Duties and Responsibilities Include:

• Local Sponsorship Support
• Agency Activations
• Working with Agency on timing, elements, day of execution partner (Red Bulls) liaison
• Onsite Management Support
• Recapping execution, elevate actionable insights to RMM
• Management in market execution & reconciliation
• Selling Tools Development
• Assist RMM with distributor presentations, POS & local Program Tool Development

Basic Qualifications/Requirements:

• College students currently pursuing a bachelor’s degree in: Business Administration, Finance, Supply Chain/Operations, Marketing, Organizational Behavior/HR, Sales, Corporate Communications or D&T.
• Highly motivated self-starter
• Proven people/project leadership throughout one’s academic career (on-or off-campus)
• Ability to work in an unstructured environment with the ability to make tradeoff decisions quickly
• Demonstrated ability to work in results-oriented, challenging environment
• Effective facilitation, presentation, and team-building skills
• Strong analytical and problem-solving skills
• Ability to give/receive constructive feedback
• Must be 21 years old at the start of internship

Preferred Skills:

• Communication, Collaboration, Problem Solving, Project Management, Data-Driven Mindset
• Flexible Time Management as events take place on weekends/nights
• Physically able to be onsite for activations and to handle POS elements

HEINEKEN Behaviors

• Connect
• Shape
• Develop
• Deliver

Compensation & Benefits

• Hourly Pay: $25.00 / Maximum 40-hours per week
• Duration: 10 weeks
• This position does not qualify for housing or relocation assistance

HEINEKEN USA is an equal opportunity employer. Embracing and celebrating diversity is core to HEINEKEN’s purpose of “brewing the joy of true togetherness to inspire a better world”. We believe that people as diverse as our brews – including and not limited to gender, ethnicity, age, sexual orientation, religious belief, nationality, social background, disability and thinking style – enrich our lives and strengthen our business. We welcome and consider applications from all qualified candidates as we champion a culture of belonging that provides fair and equal opportunities for all.

This position is not available for visa sponsorship.