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Camping World

Search Engine Marketing Specialist Job at Camping World in Lincolnshire

Camping World, Lincolnshire, IL, US

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SEM Marketing Specialist

We are currently looking for a SEM Marketing Specialist to join Camping World's premier in-house digital marketing team. If you are looking for a new challenge with a fun work environment and an entrepreneurial culture, we ask that you please apply-we'd love to have you join our team.

Location: Lincolnshire, IL, hybrid schedule

Job Responsibilities

  • Plan and execute digital marketing initiatives across several channels including Google Ads, Microsoft Ads, SA360, Campaign Manager, The Trade Desk, Google Analytics, Salesforce, Google Data Studio
  • Large project focus agility. Activate coordinators to help execute and complete projects
  • Provide performance reporting on various digital marketing initiatives
  • Support the development of coordinators
  • Work with peers to increase skill sets
  • Seek information to improve current process’s and or overall efficiency

Personality:

Self-driven, results-oriented with a positive outlook, and a clear focus on high quality and business efficiency. A natural forward planner who critically assesses own performance. Mature, credible, and comfortable in dealing with company executives. Reliable, tolerant, and determined. Empathic communicator, able to see things from the other person's point of view. Well-presented and businesslike.

Minimum Qualifications

  • Minimum 2+ years’ experience as digital marketing coordinator, SEM Coordinator, or equivalent external experience.
  • Advanced knowledge of the following is a must: Google Ads, Microsoft Ads, SA360, Campaign Manager, Google Analytics, Salesforce, The Trade Desk, Google Data Studio
  • OTT/Programmatic experience, specifically with The Trade Desk is preferred
  • Must be self-motivated team player, professional, detail orientated, and possess excellent oral and written communication skills.
  • Comfortable working under pressure with tight deadlines.
  • Travel, RV and or Automotive experience preferred.
  • Strong customer service skills with a commitment to superior quality.
  • Outstanding creative presentation skills.
  • Capacity to lead and manage more than one project simultaneously.
  • Proven ability to lead by example with positive attitude.

Skills and Talents for Advancement

  • Able to lead campaign builds in commonly used platforms. (Google Ads, Microsoft Ads, SA360, Campaign Manager, The Trade Desk, Google Analytics, Salesforce, Google Data Studio)
  • Source and provide materials from multiple sources to organize and execute desired strategy
  • Innovation – proven ability to identify trends in current space to optimize and create increased performance of existing and or new campaigns.
  • Deliver in the moment feedback to peers and leaders to grow the culture of One Team.
  • Identify internal passions and focus to align with channel manager roles.
  • Self-assessment and personal awareness.
  • Advanced skills learned from channel managers with in current vertical. 24 months minimum.
  • Consistently produces exceptional results in a defined focused area - best there is in their role
  • Knows current job well and enhances skills for their current job and future
  • Adapts well to new situations and challenges
  • Teach and train others and provide back-fill for your position (Succession Planning)
  • Identify internal mentor

About Us

Camping World Holdings, Inc., headquartered in Lincolnshire, IL, (together with its subsidiaries) is America's largest retailer of RVs and related products and services. Our vision is to build a long-term legacy business that makes RVing fun and easy, and our Camping World and Good Sam brands have been serving RV consumers since 1966.

We strive to build long-term value for our customers, employees, and shareholders by combining a unique and comprehensive assortment of RV products and services with a national network of RV dealerships, service centers and customer support centers along with the industry's most extensive online presence and a highly trained and knowledgeable team of employees serving our customers, the RV lifestyle, and the communities in which we operate. We also believe that our Good Sam organization and family of programs and services uniquely enable us to connect with our customers as stewards of the RV enthusiast community and the RV lifestyle. With RV sales and service locations in 42 states, Camping World has grown to become the prime destinations for everything RV.

Full-time associates are offered a comprehensive benefit package including medical, dental, vision, PTO, 401k and more! Part-time associates are offered access to dental & vision coverage! For more information please visit:

We are an equal employment opportunity employer. The Company's policy is not to discriminate against any applicant or employee based on race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, veteran or uniformed service-member status, genetic information, or any other basis protected by applicable federal, state, or local laws.