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West Edge

Creative Director Job at West Edge in Cheyenne

West Edge, Cheyenne, WY, United States, 82007

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Job Description

Job Description

What we’re looking for...

The Creative Director at West Edge drives the vision and execution of innovative, impactful creative solutions across print, digital, and mixed-media platforms. They lead and inspire a team of talented professionals, ensuring exceptional quality and strategic alignment with client goals while fostering collaboration and innovation. With a passion for creative excellence and a client-focused approach, the Creative Director plays a key role in shaping both agency success and client satisfaction.

What does a Creative Director do?

 

  • Defines the creative vision: Sets the strategic and creative direction for brands, campaigns, and marketing messages across print, digital, and mixed-media projects.

  • Ensures cohesive branding: Maintains a seamless look and feel across all touchpoints, aligning with brand standards while adapting messaging for diverse platforms and audiences.

  • Manages budgets and timelines: Collaborates with the Project Management team to set realistic budgets and schedules, ensuring goals are met within scope.

  • Leads the creative team: Inspires and guides a team of creative professionals, fostering collaboration, innovation, and excellence. Builds and manages teams of full-time and freelance Copywriters, Designers, Videographers, and more.

  • Engages with clients: Leads client-facing discussions on creative strategies and deliverables, advocating for concepts and ensuring alignment with client objectives.

  • Maintains quality control: Oversees cross-department standards for technical execution, environmental display, and platform-specific needs.

  • Drives innovation: Explores new creative tools and techniques to enhance team capabilities and drive success.

  • Sets goals and metrics: Establishes and monitors annual and quarterly departmental goals, tracking progress and performance.

  • Provides mentorship and training: Equips the team with tools, training, and guidance to excel in their roles, fostering an inclusive and supportive environment.

  • Collaborates across departments: Works with other department directors to ensure agency cohesion and alignment on strategies and objectives.

Experience

  • 5 to 10 years in creative or marketing roles, with a proven ability to lead teams, present ideas, and articulate a compelling vision.

  • Brings a holistic understanding of the creative process, with strong skills in copywriting, design, and brand strategy. Experience with WordPress, UX/UI principles, and coding basics (HTML, CSS, JavaScript) is a plus.

  • Excels at building and maintaining client relationships, effectively communicating creative strategies and solutions.

  • Combines creative expertise with strategic planning, ensuring alignment with business objectives.

  • Manages departmental budgets, tracks profitability, and sets measurable goals for growth and success.

Company Description
West Edge is a team of passionate industry veterans and up-and-coming creators, best known for taking an avant-garde approach to marketing that celebrates creativity, immersive technology and collaboration.

Company Description

West Edge is a team of passionate industry veterans and up-and-coming creators, best known for taking an avant-garde approach to marketing that celebrates creativity, immersive technology and collaboration.