Confidential
Vice President of Marketing
About the Company
AI-powered technology company specializing in creative excellence & advanced analytics
Industry
Marketing and Advertising
Type
Privately Held
Founded
2015
Employees
51-200
Categories
Information Technology & Services
Technology
Artificial Intelligence
Advanced Analytics
Analytics
Marketing
Insights & Analytics
Advertising
Advertising Management
Distribution
Professional Services
Public Relations
Specialties
creative analytics
creative excellence
creative consistency
brand consistency
creative governance
creative insights
data-driven creative
video and image analysis
creative efficiency
creative effectiveness
creative intelligence
data insights
creative data
creative data platform
and creative quality
About the Role
The Company is seeking a VP of Marketing to spearhead a transformative strategy that will elevate the organization's market presence and competitive edge. The successful candidate will be tasked with developing and executing a comprehensive marketing game plan aimed at winning the attention and loyalty of senior marketers at leading consumer brands globally. This pivotal role involves taking ownership of the entire customer communication journey, from initial awareness to long-term evangelism and is accountable for key performance indicators related to marketing-generated leads, awareness, and conversion. The VP of Marketing will also be responsible for leading a team of skilled marketers and collaborating with cross-functional heads to drive revenue growth and enhance customer relationships. The ideal candidate for the VP of Marketing position at the company is a seasoned professional with a background in B2B SaaS tech marketing, particularly in the context of scaling from $25M to $50M+ in revenue. They should be adept at navigating the enterprise sales cycle and possess a deep understanding of the various elements of a 360 marketing strategy. A data-driven storyteller with a passion for marketing, the VP of Marketing will be expected to be a strong team player and a self-motivated individual who thrives in a fast-paced, high-growth startup environment. While formal education and years of experience are not the primary focus, the company values candidates who can demonstrate a history of successful marketing battles and the ability to craft a winning game plan for the future.
Hiring Manager Title
CEO
Travel Percent
Less than 10%
Functions
Marketing