VF Corporation
Dickies: Coordinator, AMER Marketing
VF Corporation, Costa Mesa, California, United States, 92626
For over a century, Dickies has been worn by those forging their own path to shape the world we live in. We celebrate the can-do spirit of tradespeople, skaters, and doers who continue to put their trust in us. And we’re ready for the next 100 years of rolling up our sleeves alongside them, creating styles that work as hard as they do.
So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team dedicated to those people that work hard and play harder, Dickies just may be the place for you.
To learn more about our values and our culture, visit Dickies Careers (https://www.dickies.com/dickies-careers.html) or www.dickies.com .
Coordinator, AMER Marketing (Dickies)
What will you do?
A day in the life of a Marketing Coordinator at Dickies looks a little like this.
Dickies exists to champion the passion, pride and dignity of work around the world. As the Brand Marketing Coordinator, you will be responsible for directly supporting and contributing to the success of the Global Brand Marketing team and its various projects. You will regularly interface with cross-functional stakeholders, to include channel leads and regional counterparts, to drive alignment around key seasonal initiatives. You will support marketing strategy set forth by marketing leadership and maintain attentiveness to campaign development, including promotional story ownership, calendar and marketing plan compliance, hero product designations, performance reporting and tracking changes due to channel shifts. It is crucial that your energy and work thrives in a planning culture. Dickies is always looking for ways to improve our seasonal GTM process, from story inception to campaign execution. Your contribution and ownership within this process will be pivotal in driving increased efficiency and learning.
Let’s break down that day-in-the-life a bit more.
Attend key marketing meetings and GTM milestones to capture key discussion points, next steps, and task ownership; to be distributed as a post-meeting summary.
Partner on the integrated development and delivery of Priority 3 seasonal promotional campaigns to marketing leadership and key cross functional counterparts (special attention to AMER DTC). To include marketing plan development, product alignment, shifts to seasonal strategy, creative + channel briefing, creative reviews, channel jam sessions and final creative toolkit delivery.
Successfully support marketing leadership through leveraging insights (Consumer + DTC) to improve promotional briefs.
Partner with Creative Services throughout the creative production process, ensuring thorough completion and timely delivery of Priority 3 promotional asset toolkits to key stakeholders; regional leads and channel partners.
Partner closely with Product Merchandising and DTC to accurately incorporate hero styles and key looks in product one-sheets, adjusting in response to dropped styles or strategic pivots.
Maintain launch date accuracy within the global marketing launch calendar and seasonal marketing plans. Regularly auditing and updating these documents to reflect strategic shifts and flighting.
Partner with DTC to facilitate speed-lane requests (promotions) that fall outside the seasonal story map.
Help construct all outbound promotional messaging to ensure DTC’s MAP break strategy is accurately reflected in consumer facing collateral.
Help track and deliver seasonal campaign performance reports. Partnering closely with channel partners to capture performance inputs regarding KPI’s and benchmarks for success.
What do you need to succeed?
We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 2+ years of experience and professional achievements.
The foundation skills you will need in this position are:
Must be familiar with and have a passion for the Dickies brand, specifically our line of iconic workwear
Experience working in the workwear and/or fashion lifestyle apparel industry with a rudimentary knowledge of the apparel retail space
Ability to interface with unique personalities (i.e. brand ambassadors and external agencies)
Proficient computer skills; Zoom, Wrike, Microsoft Suite; Excel, Word, PPT, Outlook
Strong presentation, verbal, and written communication skills
Ability to develop collaborative and diverse relationships
Ability to work with various counterparts to build seasonal strategies to support overall business initiatives and goals
Ability to work independently and acquire new knowledge as necessary for tasks or projects
Ability to manage multiple projects, set goals, and prioritize tasks
2+ years of experience
What do we offer you?
At Dickies, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).
Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.
To learn more about Dickies’ benefits package, follow this MyVFBenefits.com (https://www4.benefitsolver.com/benefits/BenefitSolverView?page_name=signon&co_num=30716&co_affid=vfcorp) and click “Looking to Join VF”.
To learn more about Dickies’ Diversity and Inclusion efforts, go to www.dickies.com
Now
WE have a question for
YO
U.
A
re you in?
Hiring Range
:
$60,480.00 USD - $75,600.00 USD annually
Incentive Potential
: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.
Benefits at VF Corporation
: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking
Looking to Join VF?
Detailed information on your benefits will be provided during the hiring process.
P
lease note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.
At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at
peopleservices@vfc.com
. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.
Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.
VF Diversity Vision Statement VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.
So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team dedicated to those people that work hard and play harder, Dickies just may be the place for you.
To learn more about our values and our culture, visit Dickies Careers (https://www.dickies.com/dickies-careers.html) or www.dickies.com .
Coordinator, AMER Marketing (Dickies)
What will you do?
A day in the life of a Marketing Coordinator at Dickies looks a little like this.
Dickies exists to champion the passion, pride and dignity of work around the world. As the Brand Marketing Coordinator, you will be responsible for directly supporting and contributing to the success of the Global Brand Marketing team and its various projects. You will regularly interface with cross-functional stakeholders, to include channel leads and regional counterparts, to drive alignment around key seasonal initiatives. You will support marketing strategy set forth by marketing leadership and maintain attentiveness to campaign development, including promotional story ownership, calendar and marketing plan compliance, hero product designations, performance reporting and tracking changes due to channel shifts. It is crucial that your energy and work thrives in a planning culture. Dickies is always looking for ways to improve our seasonal GTM process, from story inception to campaign execution. Your contribution and ownership within this process will be pivotal in driving increased efficiency and learning.
Let’s break down that day-in-the-life a bit more.
Attend key marketing meetings and GTM milestones to capture key discussion points, next steps, and task ownership; to be distributed as a post-meeting summary.
Partner on the integrated development and delivery of Priority 3 seasonal promotional campaigns to marketing leadership and key cross functional counterparts (special attention to AMER DTC). To include marketing plan development, product alignment, shifts to seasonal strategy, creative + channel briefing, creative reviews, channel jam sessions and final creative toolkit delivery.
Successfully support marketing leadership through leveraging insights (Consumer + DTC) to improve promotional briefs.
Partner with Creative Services throughout the creative production process, ensuring thorough completion and timely delivery of Priority 3 promotional asset toolkits to key stakeholders; regional leads and channel partners.
Partner closely with Product Merchandising and DTC to accurately incorporate hero styles and key looks in product one-sheets, adjusting in response to dropped styles or strategic pivots.
Maintain launch date accuracy within the global marketing launch calendar and seasonal marketing plans. Regularly auditing and updating these documents to reflect strategic shifts and flighting.
Partner with DTC to facilitate speed-lane requests (promotions) that fall outside the seasonal story map.
Help construct all outbound promotional messaging to ensure DTC’s MAP break strategy is accurately reflected in consumer facing collateral.
Help track and deliver seasonal campaign performance reports. Partnering closely with channel partners to capture performance inputs regarding KPI’s and benchmarks for success.
What do you need to succeed?
We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 2+ years of experience and professional achievements.
The foundation skills you will need in this position are:
Must be familiar with and have a passion for the Dickies brand, specifically our line of iconic workwear
Experience working in the workwear and/or fashion lifestyle apparel industry with a rudimentary knowledge of the apparel retail space
Ability to interface with unique personalities (i.e. brand ambassadors and external agencies)
Proficient computer skills; Zoom, Wrike, Microsoft Suite; Excel, Word, PPT, Outlook
Strong presentation, verbal, and written communication skills
Ability to develop collaborative and diverse relationships
Ability to work with various counterparts to build seasonal strategies to support overall business initiatives and goals
Ability to work independently and acquire new knowledge as necessary for tasks or projects
Ability to manage multiple projects, set goals, and prioritize tasks
2+ years of experience
What do we offer you?
At Dickies, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).
Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.
To learn more about Dickies’ benefits package, follow this MyVFBenefits.com (https://www4.benefitsolver.com/benefits/BenefitSolverView?page_name=signon&co_num=30716&co_affid=vfcorp) and click “Looking to Join VF”.
To learn more about Dickies’ Diversity and Inclusion efforts, go to www.dickies.com
Now
WE have a question for
YO
U.
A
re you in?
Hiring Range
:
$60,480.00 USD - $75,600.00 USD annually
Incentive Potential
: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.
Benefits at VF Corporation
: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking
Looking to Join VF?
Detailed information on your benefits will be provided during the hiring process.
P
lease note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.
At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at
peopleservices@vfc.com
. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.
Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.
VF Diversity Vision Statement VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.