Creative Director, Overheard Job at Doing Things Media in New York

At Doing Things, our process is unique, but our purpose is clear. We connect consumers across the world through humor and happiness. Doing Things is responsible for the funniest, most shareable, and culturally relevant memes and video content on the Internet. The company is making ordinary life relatable, humorous and entertaining through a portfolio that includes some of the most popular brands built on Instagram, including Middle Class Fancy, Moist Buddha, Overheard, Recess Therapy, Bob Does Sports and Animals Doing Things, among others. Through its IP, Doing Things fuels consumer products, branded content, video licensing, publishing and original entertainment across digital and linear TV.

Founded in 2017, Doing Things touts more than 35+ unique brands and delivers more than 100 pieces of original and curated content daily to an audience of more than 80 million followers across Instagram, Facebook, TikTok, YouTube and Snap. This includes the company’s fast-growing direct-to-consumer products business, featuring comedic apparel and accessories based on what’s trending, as well as our Breezy golf apparel line.

Today, Doing Things is looking to expand its team as we extend our reach to bring smiles to millions of new community members across the globe.

Job Description

Overheard is seeking a highly creative and driven Creative Director to lead our editorial team in producing highly engaging, satirical content. You’ll play a key role in shaping the creative direction and strategy, ensuring that our content not only meets brand goals but also resonates with our audience in a way that’s fresh, funny, and memorable. 

We’re looking for someone who’s excited about working in the fast-paced, ever-evolving social media space. If you’re passionate about staying on top of trends, memes, and viral moments, and you thrive in an environment where creativity and speed are key, this is the perfect role for you. You’ll have the opportunity to make a real impact on the brand’s voice and help grow a rapidly expanding team.

This person must be based in New York or LA, and reports to the VP of Overheard.

Responsibilities

• Develop and execute a comprehensive content strategy grounded in Overheard’s voice. 
• Ability to manage a high-performing Editorial team, while setting the creative direction for static social and video content concepts across the Overheard portfolio.
• Deep understanding of the short-form/social Video space, with ability to develop & execute on high engagement video concepts, in collaboration with the production team.
• Identify relevant trending/viral topics for Overheard brands to cover and define strategy for how to execute.
• Oversee Editorial content calendar and ensure it covers all brand and audience priorities, making sure to capitalize on tentpole moments that align with Overheard’s goals.
• Review all Editorial (and Branded) content to ensure it adheres to brand voice, style, and quality standards, making sure there is a cohesive voice across all Overheard properties.
• Alongside Associate Creative Director, be the point person between Overheard Editorial and Brand Partnerships team to guide and create social content for client campaigns.
• Work with the data team to produce and present regular reporting and content analysis, adapt strategy recommendations based on data/learnings. 
• Keep a constant pulse on culture and what’s trending across platforms to inform content decisions.

Qualifications

• Proven experience building/growing social media audiences and running successful content strategies.
• Strong social/short-form video background. 
• Proven creative and data-driven thinker who understands the importance of both art and science when it comes to social content success.
• Experience creating social-first content.
• Experience managing dating, pop-culture, and satirical verticals preferred.
• Strong understanding of the social media landscape.
• Experience managing and ensuring adherence to a brand's identity.
• Comfortability with managing talent.
• Good communication, organization, and analytical skills.
• Strong organizational and project management skills.

What We Offer:

At Doing Things, you make an immediate impact. Doing Things is a start-up made up of smart, talented and driven people looking for other potential team members with the same attitude of innovation and excellence. We offer incredible opportunities to learn and work on projects that are at the forefront of the internet media landscape and are transforming digital advertising. We offer competitive compensation that includes cutting edge work and the opportunity to join a rapidly growing startup with a proven product. 

The base salary for this position at the time of posting will range from $125,000 to $140,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility, and qualifications.

EOE

At Doing Things, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our brands and our community. Doing Things is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Disclaimer 

Doing Things does not interview candidates via email and job offers are only extended after a thorough interview process involving phone and/or video interviews. If you receive a suspicious email regarding a position with Doing Things and/or a job offer, please do not respond. Forward that email to jobs@doingthings.com.

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