Safetica Technologies is hiring: Senior Content Strategist in San Jose

Full-time | South Bay / San Jose Areas, CA (Hybrid) | Marketing

Direct Manager: Chief Marketing Officer

What You Will Do:

Safetica is seeking a Senior Content Strategist to drive content initiatives that engage cybersecurity, IT, and risk management professionals and align with business objectives. This role requires a strategic thinker with hands-on execution skills, capable of developing and implementing a global content strategy that delivers measurable impact. The ideal candidate has deep experience in B2B content marketing, audience research, and data-driven decision-making. They should also be proficient in leveraging AI tools to scale content creation efficiently.

At Safetica, we embrace a Flexible Work approach, allowing team members to work remotely while maintaining collaboration and productivity. While this role is primarily remote, candidates must be based in the South Bay / San Jose areas to support occasional in-person meetings for team alignment and strategy sessions. These in-person interactions help foster stronger connections and ensure effective cross-functional collaboration.

Key Responsibilities

1. Develop and execute a content strategy aligned with business goals, audience needs, and the customer journey.
2. Oversee the creation and management of content across multiple formats, including blogs, whitepapers, case studies, eBooks, reports, videos, and social media.
3. Own and optimize agile-based processes for content management, including intake, ideation, prioritization, production, and quality.
4. Collaborate cross-functionally with marketing, sales, customer success, product, and external partners to ensure content effectiveness.
5. Optimize website content including landing pages and manage SEO-driven strategies to increase organic traffic.
6. Utilize AI tools to streamline and scale content production while maintaining quality.
7. Conduct audience research to tailor content to our buyers, customers, and partners.
8. Establish KPIs and track content performance, using data-driven insights to optimize strategies.
9. Maintain brand voice consistency and messaging across all channels.
10. Stay informed on industry trends and best practices to keep content strategy competitive.

Minimum Requirements:

1. 5+ years of experience in B2B content strategy and marketing, preferably in cybersecurity.
2. Strong understanding of cybersecurity audiences and industry challenges.
3. Proven ability to develop and execute content strategies that drive measurable business outcomes.
4. Proficiency in using AI tools for content creation and optimization.
5. Strong writing, editing, and storytelling skills.
6. Experience working cross-functionally with marketing, sales, and product teams.
7. Strong organizational and project management skills.

Preferred Qualifications:

1. Experience with HubSpot, PathFactory, Google Analytics, and AI-powered content tools.
2. Knowledge of SEO best practices and their application in content strategy.

What We Offer:

Work/Life Balance:

We offer unlimited vacation, the option to work in a hybrid mode, 3 sick days, 2 volunteering days, and flexible working hours to help you manage your time effectively.

Comprehensive Benefits:

Enjoy a competitive package including medical, dental, and vision insurance, life insurance, and short-term/long-term disability (STD/LTD) contributions.

Shape Our Future:

Join us at a pivotal moment as we expand our presence in the US market. With our US team still small, you’ll have a unique opportunity to influence and shape what Safetica will look like in the coming years. Your leadership will play a crucial role in building our brand and presence in a new territory.

Ready to Make an Impact?

If you’re excited to take on a hands-on role in a company that values both strategic vision and getting things done, we want to hear from you! Send us your CV or LinkedIn profile, and we’ll reach out soon to set up a conversation.