Copywriter, Health Advertising Job at WPP in New York

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients, and communities.

Working at WPP means being part of a global network of more than 115,000 accomplished people in 110 countries. WPP has headquarters in New York, London and Singapore and a corporate presence in major markets worldwide.

We create transformative ideas and outcomes for our clients through an integrated offer of communications, experience, commerce, and technology.

WPP and our award-winning agencies work with most of the world's biggest companies and organizations – from Ford, Unilever and P&G to Google, HSBC, and the UN. Our clients include 61 of the FTSE 100, 307 of the Fortune Global 500, all 30 of the Dow Jones 30 and 62 of the NASDAQ 100. WPP are the leader in the Bloomberg Gender Equality Index and 20th in the FTSE 100 rankings for Women on Boards.

Why we're hiring:

WPP is a global leader in marketing and communications, consistently driving industry innovation and new business success. We achieve this by crafting transformative pitch propositions for leading US clients and executing impactful, multi-stakeholder events throughout the year. As our team evolves and new opportunities emerge, we are seeking a passionate and driven individual to join us as an Art Director within the WPP Health Network.

Who we are looking for:

We would like to appoint a Copywriter, to become an accelerant and further catalyst for our Creative on our full portfolio of clients, with a focus on our pharmaceutical clients We are offering a unique opportunity for an ambitious Copywriter to help grow key client accounts, primarily in the health and wellness sector. You will have to be a relentless thinker, passionate for innovative client work and able to seize the opportunity on each brief. You’d be supporting our Associate Creative Directors on a wide array of projects with focus on the pharmaceutical accounts.

What you'll be doing:

• Ideate earned first creative from a project brief.
• Write and edit client work across all platforms.
• Work with an art director to deliver creative-forward content as well as breakthrough brand campaign development.
• Think strategically, conceptualize creative and see campaign concepts all the way.
• Create compelling branded content with an ability to add value from idea writing.
• Researching; mining for nuggets of inspiration that will help you form ideas.
• Brainstorming; on your own and as part of a team.
• Collaborating; shaping your ideas and bringing them to life in real-time with the help of creative directors, art directors, and designers – you’ll be working with a range of teams for multiple clients
• Writing; concepts, treatments, tactics, deck copy, maybe even the odd manifesto
• Reviewing; intelligently and energetically presenting your work to colleagues and clients and being receptive to collaboration and feedback
• Presenting; pitch and sell campaigns, activations, and ideas to internal teams and clients, developing the trust of all audiences.
• Learning; constantly improving your craft, sharpening your storytelling skills, and maturing as a creative.
• Qualifications (Experience that contributes to your success):
• Understanding of popular social networks – design, functionality, users, and brands that are doing it right
• Experience working with designers, strategists and producers to deliver content in all forms across any and all platforms.
• Strong conceptual and brainstorming skills.
• Exceptional communication skills within the agency team.
• Very high attention to detail.
• Excellent verbal, written, and presentation skills.

What you’ll need:

• 5 years of experience ideating and writing across various mediums.
• Portfolio; examples of your own writing for a variety of mediums that is clear, coherent, and compelling – ideally, these are examples of your own writing that bring to life ideas that you have created – you’ll score bonus points if these aren’t all traditional ‘ads’
• Curiosity; socially aware and up to date on current events and affairs. You’re always interested to find what is breaking in culture before it breaks in culture
• Humility: You support other people’s ideas like they were your own. You take direction with grace, and the next step with confidence.
• Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups.

Who you are:

You’re open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.

You’re optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with confidence: to try the new and to seek the unexpected.

You’re extraordinary: We are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we deliver extraordinary every day.

What we’ll give you:

Passionate, driven people – We champion a culture of people that do extraordinary work.

Scale and opportunity – We offer the opportunity to create, influence and deliver projects at a scale that is unparalleled in the industry.

Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?

WPP is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.

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