Ocprsa
LOSSAN Marketing & Communications Manager
Ocprsa, Los Angeles, California, United States, 90079
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Do you have the following skills, experience and drive to succeed in this role Find out below. This is Where You Want to Be… LOSSAN Marketing & Communications Manager
Orange County Transportation Authority Job Posting Feb. 14, 2025 About the LOSSAN Rail Corridor Agency: The Los Angeles – San Diego – San Luis Obispo (LOSSAN) Rail Corridor is a joint powers authority that works to increase ridership, revenue, capacity, reliability, coordination and safety on the coastal rail line between San Diego, Los Angeles and San Luis Obispo. The LOSSAN Agency assumed management responsibility for the Pacific Surfliner service in July 2015, following the execution of an interagency transfer agreement with the state of California. The Pacific Surfliner travels along a 351-mile coastal rail route through San Diego, Orange, Los Angeles, Ventura, Santa Barbara and San Luis Obispo counties, serving 29 stations. It is the busiest state-supported intercity passenger rail route in the United States with 24 daily trains and annual ridership of nearly 3 million. Overview: Under general direction, manages and directs marketing and customer communications activities to support the Amtrak Pacific Surfliner. Provides oversight of LOSSAN Agency marketing section, which is responsible for digital marketing, creative services, and website development, from planning through implementation, including market research, graphic design, print and digital advertising, media buying, email marketing, customer communication, and social media. This is an exempt position in Salary Grade 220: Min $110,178.00 – Mid $132,214.00 – Max $154,250.00 annually. The starting salary will be within this range based on qualifications. Responsibilities: This list is intended to indicate the general nature and level of work performed by employees within this classification and is not designed to be interpreted as an exhaustive listing of all tasks required of employees assigned to this job. Oversees market research studies, both qualitative and quantitative, to assess service performance and customer satisfaction. Develops and manages an annual marketing work plan and budget; prepares budget reports and correspondence. Oversees the tracking, assessment, and reporting of marketing program effectiveness; provides insights and recommends strategic improvements. Oversees onboard café car food and beverage offerings, maximizing revenue and maintaining customer satisfaction. Qualifications: Any combination of education and experience equivalent to a bachelor's degree in marketing, communications, or a related field, with a minimum of five years of experience in marketing and/or communications, three years of which are at a senior or supervisory level. Working Conditions/Physical Activities: (The physical demands described are representative of those that must be met by the employee to successfully perform the essential functions of this job.) Work may be performed in a stressful, fast-paced office environment, depending upon assignment. Ability to understand verbal communication and to respond effectively. Reaching, Finger Dexterity, Grasping, Feeling, Talking, Hearing, Seeing, and Repetitive Motions in computer use. Compensation and Benefits: OCTA offers an attractive compensation and benefits package that includes medical, dental and vision health insurance programs, flex time (may be available), paid sick leave, paid vacation and holidays, short-term and long-term disability, life insurance, flexible spending accounts, retirement, deferred compensation plan, educational reimbursement, excellent in-house training programs, free transportation passes for the employee and dependents, wellness and ergonomic programs, and much more. OCTA is an equal employment opportunity employer that recruits, hires, and promotes qualified people without regard to race, color, religion, creed, ancestry, national origin, age, sex, pregnancy, gender, gender identity and/or expression, sexual orientation, marital status, medical condition, disability, genetic information, military and veteran status, or other legally protected status.
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Do you have the following skills, experience and drive to succeed in this role Find out below. This is Where You Want to Be… LOSSAN Marketing & Communications Manager
Orange County Transportation Authority Job Posting Feb. 14, 2025 About the LOSSAN Rail Corridor Agency: The Los Angeles – San Diego – San Luis Obispo (LOSSAN) Rail Corridor is a joint powers authority that works to increase ridership, revenue, capacity, reliability, coordination and safety on the coastal rail line between San Diego, Los Angeles and San Luis Obispo. The LOSSAN Agency assumed management responsibility for the Pacific Surfliner service in July 2015, following the execution of an interagency transfer agreement with the state of California. The Pacific Surfliner travels along a 351-mile coastal rail route through San Diego, Orange, Los Angeles, Ventura, Santa Barbara and San Luis Obispo counties, serving 29 stations. It is the busiest state-supported intercity passenger rail route in the United States with 24 daily trains and annual ridership of nearly 3 million. Overview: Under general direction, manages and directs marketing and customer communications activities to support the Amtrak Pacific Surfliner. Provides oversight of LOSSAN Agency marketing section, which is responsible for digital marketing, creative services, and website development, from planning through implementation, including market research, graphic design, print and digital advertising, media buying, email marketing, customer communication, and social media. This is an exempt position in Salary Grade 220: Min $110,178.00 – Mid $132,214.00 – Max $154,250.00 annually. The starting salary will be within this range based on qualifications. Responsibilities: This list is intended to indicate the general nature and level of work performed by employees within this classification and is not designed to be interpreted as an exhaustive listing of all tasks required of employees assigned to this job. Oversees market research studies, both qualitative and quantitative, to assess service performance and customer satisfaction. Develops and manages an annual marketing work plan and budget; prepares budget reports and correspondence. Oversees the tracking, assessment, and reporting of marketing program effectiveness; provides insights and recommends strategic improvements. Oversees onboard café car food and beverage offerings, maximizing revenue and maintaining customer satisfaction. Qualifications: Any combination of education and experience equivalent to a bachelor's degree in marketing, communications, or a related field, with a minimum of five years of experience in marketing and/or communications, three years of which are at a senior or supervisory level. Working Conditions/Physical Activities: (The physical demands described are representative of those that must be met by the employee to successfully perform the essential functions of this job.) Work may be performed in a stressful, fast-paced office environment, depending upon assignment. Ability to understand verbal communication and to respond effectively. Reaching, Finger Dexterity, Grasping, Feeling, Talking, Hearing, Seeing, and Repetitive Motions in computer use. Compensation and Benefits: OCTA offers an attractive compensation and benefits package that includes medical, dental and vision health insurance programs, flex time (may be available), paid sick leave, paid vacation and holidays, short-term and long-term disability, life insurance, flexible spending accounts, retirement, deferred compensation plan, educational reimbursement, excellent in-house training programs, free transportation passes for the employee and dependents, wellness and ergonomic programs, and much more. OCTA is an equal employment opportunity employer that recruits, hires, and promotes qualified people without regard to race, color, religion, creed, ancestry, national origin, age, sex, pregnancy, gender, gender identity and/or expression, sexual orientation, marital status, medical condition, disability, genetic information, military and veteran status, or other legally protected status.
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