Influencer Marketing Manager Job at tarte cosmetics in New York

Influencer Marketing Manager

Tarte Cosmetics is looking for a dynamic, creative, and strategic Influencer Marketing Manager to join our team! This role is perfect for someone who is passionate about beauty, trends & social media, thrives in a fast-paced environment, and has strong relationships within the influencer space. You’ll play a key role in shaping Tarte’s influencer marketing strategy, managing campaigns, and growing the tarte influencer presence.

Responsibilities:

• Develop and execute innovative influencer marketing strategies that align with industry trends & brand goals.

• Manage and nurture relationships with influencers, ensuring long-term partnerships that drive brand awareness and engagement.

• Work with the team to meet deliverables and execute influencer campaigns that support product launches, brand moments & seasonal initiatives.

• Creatively support Tarte’s influencer mailer calendar, ensuring timely execution of creative mailer programs with the team curating each mailer to a niche audience

• Proactively seek new influencer opportunities, identifying emerging talent & trends to keep Tarte at the forefront of the beauty industry.

• Drive creative gifting programs that make a lasting impression, fostering strong influencer relationships & brand loyalty.

• Collaborate cross-functionally with social, PR, brand and digital teams to integrate influencer strategies into broader brand initiatives.

Qualifications:

• 4-5 years of influencer marketing experience (in-house or agency).

• Strong existing relationships with influencers & a deep understanding of the beauty industry.

• A pulse on social media trends & digital marketing strategies to inform influencer campaigns.

• Experience managing a team and driving results through collaboration & leadership.

• Highly creative & strategic thinker, with a passion for storytelling and brand-building.

• Strong organizational skills and ability to manage multiple projects & deadlines simultaneously.

• A proactive mindset with a “think outside the box” approach to influencer engagement & gifting.

Our Perks:

• Salary range: $80,000-100,000 (Compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
• Medical, dental, vision, 401K plan & access to health & wellness programs
• Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more
• Makeup gratis, employee discount on tarte.com, team give back initiatives
• Friendly, fun, creative & collaborative work environment