Udemy -
Company Address:
600 Harrison St, Floor 3, San Francisco, CA 94107, US About Udemy Our mission is to improve lives through learning by providing flexible, effective skill development to empower organizations and individuals. Through our global marketplace platform, we provide the tools learners, instructors, and enterprises need to achieve their goals and reach their full potential.
Find out exactly what skills, experience, and qualifications you will need to succeed in this role before applying below. Job Description At Udemy, we’re on a mission to transform lives through learning. Through our intelligent skills platform and a global community of instructors, we’ve helped over 70 million learners and 16,000 organizations achieve their goals. Come join us in ensuring everyone, everywhere has access to the skills they need to unlock their potential and create possibilities for themselves and others. About you You are a strategic thinker and a hands-on executor with a passion for driving operational excellence. You thrive in data-driven environments and have a track record of building scalable processes that fuel revenue growth. You’re detail-oriented, proactive, and possess a deep understanding of marketing technologies, workflows, and analytics. You take ownership, inspire collaboration, and are excited about making a measurable impact in a high-growth organization. About this role We are seeking a Director of Marketing Operations to strategize, architect and manage the infrastructure that powers our marketing efforts. In collaboration with the Chief Marketing Officer and other business leaders, the Director of Marketing Operations will drive business growth through business analytics, streamline operational efficiency, and implement industry leading marketing technology solutions that will bolster the global marketing team’s efficacy and ensure the integration of technology stack across different regions, functions, and tools. You will ensure that no lead is left behind and that every buyer and customer interaction is tracked and optimized. As a strategic partner to marketing, sales, and Go to Market Strategy and Operations (GTMSO), you will shape how we scale our processes and technologies to support our growth trajectory. What you'll be doing
Lead inbound pipeline generation strategy for Udemy Business to drive demand and growth. Own and maintain the marketing database, ensuring data quality, proper processes for import, hygiene, segmentation, and utilization. Identify inefficiencies in workflows, implementing streamlined solutions to enhance operational effectiveness and data integrity. Configure, integrate, and optimize the marketing tech stack, focusing on Marketo, Salesforce, and related technologies. Ensure the marketing automation infrastructure supports effective data collection, tracking, and usage across campaigns and lead management systems. Develop and manage the marketing forecast model, providing accurate projections for lead generation, pipeline contributions, and revenue impact while aligning with company goals. Drive closed-loop reporting from lead to revenue, offering actionable insights on campaign ROI, attribution, and channel performance. Build and refine dashboards and analytics frameworks to support demand generation and data-driven marketing strategies. Partner with cross-functional teams, including Sales, Finance, Product, IT, and Revenue Operations, to align workflows and ensure seamless integration. Manage a global team and collaborate across marketing, sales, product, and GTMSO to achieve shared business objectives. What you’ll have
8+ years in marketing operations, with demonstrated success in building and managing lead/contact lifecycle models, data integrity initiatives, and technology integrations. 5+ years of experience with Marketo (or similar marketing automation platforms) and Salesforce CRM. Strong knowledge of GDPR, CAN-SPAM, and other email privacy laws as they relate to B2B email promotions. Fluent in demand generation, funnel metrics, and marketing performance optimization. Deep understanding of database structure, data hygiene practices, and analytics. Proven ability to design and implement scalable processes, tools, and reporting frameworks. Independent, motivated, and excited to roll up your sleeves and tackle challenges head-on. Excellent communication skills, with the ability to translate complex technical concepts into actionable insights. We understand that not everyone will match each of the above qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you! Our Benefits Start With U Our benefits package at Udemy “starts with U” and is grounded in mission-driven benefits that intentionally align with our core values. Here’s a sneak peek at just a few highlighted benefits if you’re a full-time Udemate based in the United States: Core Benefits: Comprehensive medical, dental, vision, life/AD&D, and disability coverage HSA/FSA/Commuter: Pre-tax savings/spending plans, including HSA employer contributions Transgender Benefits: Expanded medical coverage for gender-affirming care Parental Benefits: Financial assistance for fertility (including egg-freezing), adoption, and surrogacy expenses; twelve weeks of paid family bonding for birth, surrogacy, adoption, and foster placement (plus up to six to ten weeks of paid disability leave for birthing parents) as well as a two-week “ease-back” program that enables parents to return part-time at full pay Whole U: Fully paid memberships for meditation/mindfulness, therapy/coaching visits, financial planning, fertility and family building, maternity and newborn care, parenting and pediatrics, menopause care, breastmilk shipping, and caregiving support Learning: Free access to Udemy and Udemy Business plus a yearly stipend to spend on professional development Retirement: Pre-tax and Roth 401(k) plan with an employer contribution Vacation: Flexible vacation for salaried Udemates and fifteen days per year for hourly Holidays: Twelve paid holidays throughout the year
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600 Harrison St, Floor 3, San Francisco, CA 94107, US About Udemy Our mission is to improve lives through learning by providing flexible, effective skill development to empower organizations and individuals. Through our global marketplace platform, we provide the tools learners, instructors, and enterprises need to achieve their goals and reach their full potential.
Find out exactly what skills, experience, and qualifications you will need to succeed in this role before applying below. Job Description At Udemy, we’re on a mission to transform lives through learning. Through our intelligent skills platform and a global community of instructors, we’ve helped over 70 million learners and 16,000 organizations achieve their goals. Come join us in ensuring everyone, everywhere has access to the skills they need to unlock their potential and create possibilities for themselves and others. About you You are a strategic thinker and a hands-on executor with a passion for driving operational excellence. You thrive in data-driven environments and have a track record of building scalable processes that fuel revenue growth. You’re detail-oriented, proactive, and possess a deep understanding of marketing technologies, workflows, and analytics. You take ownership, inspire collaboration, and are excited about making a measurable impact in a high-growth organization. About this role We are seeking a Director of Marketing Operations to strategize, architect and manage the infrastructure that powers our marketing efforts. In collaboration with the Chief Marketing Officer and other business leaders, the Director of Marketing Operations will drive business growth through business analytics, streamline operational efficiency, and implement industry leading marketing technology solutions that will bolster the global marketing team’s efficacy and ensure the integration of technology stack across different regions, functions, and tools. You will ensure that no lead is left behind and that every buyer and customer interaction is tracked and optimized. As a strategic partner to marketing, sales, and Go to Market Strategy and Operations (GTMSO), you will shape how we scale our processes and technologies to support our growth trajectory. What you'll be doing
Lead inbound pipeline generation strategy for Udemy Business to drive demand and growth. Own and maintain the marketing database, ensuring data quality, proper processes for import, hygiene, segmentation, and utilization. Identify inefficiencies in workflows, implementing streamlined solutions to enhance operational effectiveness and data integrity. Configure, integrate, and optimize the marketing tech stack, focusing on Marketo, Salesforce, and related technologies. Ensure the marketing automation infrastructure supports effective data collection, tracking, and usage across campaigns and lead management systems. Develop and manage the marketing forecast model, providing accurate projections for lead generation, pipeline contributions, and revenue impact while aligning with company goals. Drive closed-loop reporting from lead to revenue, offering actionable insights on campaign ROI, attribution, and channel performance. Build and refine dashboards and analytics frameworks to support demand generation and data-driven marketing strategies. Partner with cross-functional teams, including Sales, Finance, Product, IT, and Revenue Operations, to align workflows and ensure seamless integration. Manage a global team and collaborate across marketing, sales, product, and GTMSO to achieve shared business objectives. What you’ll have
8+ years in marketing operations, with demonstrated success in building and managing lead/contact lifecycle models, data integrity initiatives, and technology integrations. 5+ years of experience with Marketo (or similar marketing automation platforms) and Salesforce CRM. Strong knowledge of GDPR, CAN-SPAM, and other email privacy laws as they relate to B2B email promotions. Fluent in demand generation, funnel metrics, and marketing performance optimization. Deep understanding of database structure, data hygiene practices, and analytics. Proven ability to design and implement scalable processes, tools, and reporting frameworks. Independent, motivated, and excited to roll up your sleeves and tackle challenges head-on. Excellent communication skills, with the ability to translate complex technical concepts into actionable insights. We understand that not everyone will match each of the above qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you! Our Benefits Start With U Our benefits package at Udemy “starts with U” and is grounded in mission-driven benefits that intentionally align with our core values. Here’s a sneak peek at just a few highlighted benefits if you’re a full-time Udemate based in the United States: Core Benefits: Comprehensive medical, dental, vision, life/AD&D, and disability coverage HSA/FSA/Commuter: Pre-tax savings/spending plans, including HSA employer contributions Transgender Benefits: Expanded medical coverage for gender-affirming care Parental Benefits: Financial assistance for fertility (including egg-freezing), adoption, and surrogacy expenses; twelve weeks of paid family bonding for birth, surrogacy, adoption, and foster placement (plus up to six to ten weeks of paid disability leave for birthing parents) as well as a two-week “ease-back” program that enables parents to return part-time at full pay Whole U: Fully paid memberships for meditation/mindfulness, therapy/coaching visits, financial planning, fertility and family building, maternity and newborn care, parenting and pediatrics, menopause care, breastmilk shipping, and caregiving support Learning: Free access to Udemy and Udemy Business plus a yearly stipend to spend on professional development Retirement: Pre-tax and Roth 401(k) plan with an employer contribution Vacation: Flexible vacation for salaried Udemates and fifteen days per year for hourly Holidays: Twelve paid holidays throughout the year
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