HP
At HP Solutions, we empower IT leaders to transform their organization's future and streamline IT with unified AI-powered solutions across computing, print, and collaboration tools. Our mission is to enable seamless workforce experiences, simplify IT management with AI-driven insights, and solve critical business challenges-driving innovation, global impact, and sustainable growth.
The qualified candidate would be part of our fast-moving HP Software & Services Product Marketing team working closely with our product management, worldwide marketing, agencies, insights and content teams.
As the Product Marketing Manager for WXP, you will own key product marketing deliverables for the platform, developer marketing and third-party integrations. Your primary goal will be to effectively position and promote platform integrations and increase developer/user acquisition and adoption of WXP to help drive business growth. You will collaborate closely with product managers, partner managers and the demand generation team to develop and execute comprehensive marketing strategies, campaigns, and events that support our developer community and platform integrations. Additionally, in this role you will support the marketing and sales enablement needed for third-party integrations.
We're looking for an energetic, motivated self-starter who has a passion for technology. This position requires a combination of strong technical and marketing skills, project/program management, a passion for working with partners and developers and deep understanding of how to build community.
This role reports to the Head of Digital Services Portfolio Marketing and will focus on the HP Workforce Experience Platform.
Skills & Competencies:
Strategic Thinking: Ability to develop long-term marketing strategies that align with business goals. You're self-motivated, results-oriented, and customer-centric.
Cross-functional Collaboration: Demonstrated experience working across teams (product, insights, partner management, etc.) to drive successful outcomes.
Communication: Excellent written and oral communication and analytical skills to craft and present compelling content.
Project Management: Strong organizational and project management skills, with the ability to manage multiple projects and priorities in a fast-paced environment.
Keeping Commitments: You demonstrate a can-do attitude and drive to complete tasks and projects and report that they are completed.
Collaboration: Ability to develop relationships with colleagues outside your department built on mutual trust, respect, and a drive for sharing and success.
Impact and influence - You listen to different perspectives, evaluate, persuade, and carefully shape your work to deliver excellent results.
Responsibilities
Build foundational assets to drive awareness of WXP, platform integrations and the platform developer portal
Define, prioritize, and continuously improve the developer marketing roadmap based on strategic product direction
Collaborate with subject matter experts to create clear, concise and engaging messaging
Create and edit content designed for ITDMs of our customers and platform developers, including whitepapers, blog posts, presentations, sales enablement resources, newsletters, and webinars, to effectively communicate the value of working with WXP
Manage and promote events, hackathons, webinars, live streaming events, and meetups
Collaborate with internal teams to drive engagement with new releases and key features
Own and optimize the developer and partner communications and other recurring user communication programs
Build a rigorous test strategy to gain insights on what aspects of the platform excites our audiences
Scale across multiple channels to drive developer interest
Stay informed about industry trends, competitive landscape and customer needs to inform messaging and marketing roadmap
Drive awareness through blogs, social, newsletters, training events, webinars and other channels
Provide regular reporting on key performance indicators related to marketing initiatives
Align with your peers on best practices and a consistent approach to competitive marketing across the company
Education and Experience Required:
7+ years in B2B marketing, ideally at a service, consulting, or software company
Previous partner, developer and product marketing experience
Strong project management skills and high attention to detail and quality deliverables
Bachelor's or Master's degree in Business, Engineering, Computer Sciences, or equivalent experience.
If you have a knack for storytelling and excel in translating technical concepts for diverse audiences, we invite you to apply for this exciting opportunity. Join us in shaping the future of our products and making a meaningful impact in the market.
Disclaimer
This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.
The base pay range for this role is $104,800 - $149,350 annually with additional opportunities for pay in the form of bonus and/or equity (applies to US candidates only). Pay varies by work location, job-related knowledge, skills, and experience.
Benefits:
HP offers a comprehensive benefits package for this position, including:
o Health insurance
o Dental insurance
o Vision insurance
o Long term/short term disability insurance
o Employee assistance program
o Flexible spending account
o Life insurance
o Generous time off policies, including;
4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave (US benefits overview)
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
The qualified candidate would be part of our fast-moving HP Software & Services Product Marketing team working closely with our product management, worldwide marketing, agencies, insights and content teams.
As the Product Marketing Manager for WXP, you will own key product marketing deliverables for the platform, developer marketing and third-party integrations. Your primary goal will be to effectively position and promote platform integrations and increase developer/user acquisition and adoption of WXP to help drive business growth. You will collaborate closely with product managers, partner managers and the demand generation team to develop and execute comprehensive marketing strategies, campaigns, and events that support our developer community and platform integrations. Additionally, in this role you will support the marketing and sales enablement needed for third-party integrations.
We're looking for an energetic, motivated self-starter who has a passion for technology. This position requires a combination of strong technical and marketing skills, project/program management, a passion for working with partners and developers and deep understanding of how to build community.
This role reports to the Head of Digital Services Portfolio Marketing and will focus on the HP Workforce Experience Platform.
Skills & Competencies:
Strategic Thinking: Ability to develop long-term marketing strategies that align with business goals. You're self-motivated, results-oriented, and customer-centric.
Cross-functional Collaboration: Demonstrated experience working across teams (product, insights, partner management, etc.) to drive successful outcomes.
Communication: Excellent written and oral communication and analytical skills to craft and present compelling content.
Project Management: Strong organizational and project management skills, with the ability to manage multiple projects and priorities in a fast-paced environment.
Keeping Commitments: You demonstrate a can-do attitude and drive to complete tasks and projects and report that they are completed.
Collaboration: Ability to develop relationships with colleagues outside your department built on mutual trust, respect, and a drive for sharing and success.
Impact and influence - You listen to different perspectives, evaluate, persuade, and carefully shape your work to deliver excellent results.
Responsibilities
Build foundational assets to drive awareness of WXP, platform integrations and the platform developer portal
Define, prioritize, and continuously improve the developer marketing roadmap based on strategic product direction
Collaborate with subject matter experts to create clear, concise and engaging messaging
Create and edit content designed for ITDMs of our customers and platform developers, including whitepapers, blog posts, presentations, sales enablement resources, newsletters, and webinars, to effectively communicate the value of working with WXP
Manage and promote events, hackathons, webinars, live streaming events, and meetups
Collaborate with internal teams to drive engagement with new releases and key features
Own and optimize the developer and partner communications and other recurring user communication programs
Build a rigorous test strategy to gain insights on what aspects of the platform excites our audiences
Scale across multiple channels to drive developer interest
Stay informed about industry trends, competitive landscape and customer needs to inform messaging and marketing roadmap
Drive awareness through blogs, social, newsletters, training events, webinars and other channels
Provide regular reporting on key performance indicators related to marketing initiatives
Align with your peers on best practices and a consistent approach to competitive marketing across the company
Education and Experience Required:
7+ years in B2B marketing, ideally at a service, consulting, or software company
Previous partner, developer and product marketing experience
Strong project management skills and high attention to detail and quality deliverables
Bachelor's or Master's degree in Business, Engineering, Computer Sciences, or equivalent experience.
If you have a knack for storytelling and excel in translating technical concepts for diverse audiences, we invite you to apply for this exciting opportunity. Join us in shaping the future of our products and making a meaningful impact in the market.
Disclaimer
This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.
The base pay range for this role is $104,800 - $149,350 annually with additional opportunities for pay in the form of bonus and/or equity (applies to US candidates only). Pay varies by work location, job-related knowledge, skills, and experience.
Benefits:
HP offers a comprehensive benefits package for this position, including:
o Health insurance
o Dental insurance
o Vision insurance
o Long term/short term disability insurance
o Employee assistance program
o Flexible spending account
o Life insurance
o Generous time off policies, including;
4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave (US benefits overview)
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.