Dentsu
Job Description:
Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, businesses and society. Established in June 2022, Dentsu Creative is integrated with dentsu's Media and CXM businesses in approximately 120 countries and regions, to offer end-to-end solutions to clients globally.
The Strategist, Performance Creative reports to the VP, Strategy Performance Creative. You will collaborates with senior leaders, managers, creative and activation teams to identify, analyze, and prioritize strategic opportunities and challenges. In this hybrid opportunity you will conduct research, data analysis, competitive audits, market trends, and create insights and recommendations that support strategic decision-making. Additionally, you'll help design and implement creative strategic plans, briefs, and testing, while monitoring and evaluating their progress and impact. Strategist may also facilitate brainstorms, presentations, and communications with internal and external stakeholders to ensure alignment with the account's strategic vision and goals.
You are curious and passionate about people, brands, marketing, content, social, digital and technology-enabled creative.
Responsibilities:
• You will work with other agency teams (Analytics, Customer Strategy, Media, Client Services, Creative) and act as the coordinator/integrator between them.
• Compile and synthesize relevant research to support creative, client projects, strategic initiatives and audiences.
• Identifying trends and insights that can inspire and provoke creative ideas.
• Serves as a source of data and analysis for performance.
• Develop comprehensive briefs that outline a project's goals, goals, requirements, target audiences, creative deliverables and help develop messaging, creative considerations, and positioning for brands.
• An understanding of media channels and their purpose within the market ecosystem.
• Updating ad campaigns based on industry trends, and analyzing ad performance data
• Working with other departments and facilitating collaborative workshops/brainstorms.
• Transform brainstorm notes into ideas, contributing to the development of applicable strategies.
• Supports workshops with excellent note taking and contact reports.
• Help outline execution plans based on approved strategies, providing incremental value through detailed planning and recommendations.
• Stay updated with basic tools, techniques, and practices in the field, incorporating new advancements into your daily work to enhance effectiveness.
• Help identify and understand client priorities, offering structured advice and incremental value to client projects in specific areas.
Qualifications:
• 2+ years' experience in a strategy or equivalent position.
• 2+ years' experience using multiple marketing research tools and methodologies - from new ways of applying technology to conduct primary research, a working knowledge of 3rd party research, secondary research and social listening.
• Bachelor's Degree in business related field.
• A demonstrated understanding of working with multiple agency disciplines including direct mail, media, social, content, UX, analytics and technology.
• Knowledge of Dynamic Creative Optimization and the platforms within the industry.
• Experience being in and working with a DCO platform.
The annual salary range for this position is $59,000-$96,025. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
Applications are being accepted on an ongoing basis.
#LI-Hybrid #LI-DC #LI-CP1
Location: Chicago
Brand: Dentsu Creative
Time Type: Full time
Contract Type: Permanent
Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.
Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, businesses and society. Established in June 2022, Dentsu Creative is integrated with dentsu's Media and CXM businesses in approximately 120 countries and regions, to offer end-to-end solutions to clients globally.
The Strategist, Performance Creative reports to the VP, Strategy Performance Creative. You will collaborates with senior leaders, managers, creative and activation teams to identify, analyze, and prioritize strategic opportunities and challenges. In this hybrid opportunity you will conduct research, data analysis, competitive audits, market trends, and create insights and recommendations that support strategic decision-making. Additionally, you'll help design and implement creative strategic plans, briefs, and testing, while monitoring and evaluating their progress and impact. Strategist may also facilitate brainstorms, presentations, and communications with internal and external stakeholders to ensure alignment with the account's strategic vision and goals.
You are curious and passionate about people, brands, marketing, content, social, digital and technology-enabled creative.
Responsibilities:
• You will work with other agency teams (Analytics, Customer Strategy, Media, Client Services, Creative) and act as the coordinator/integrator between them.
• Compile and synthesize relevant research to support creative, client projects, strategic initiatives and audiences.
• Identifying trends and insights that can inspire and provoke creative ideas.
• Serves as a source of data and analysis for performance.
• Develop comprehensive briefs that outline a project's goals, goals, requirements, target audiences, creative deliverables and help develop messaging, creative considerations, and positioning for brands.
• An understanding of media channels and their purpose within the market ecosystem.
• Updating ad campaigns based on industry trends, and analyzing ad performance data
• Working with other departments and facilitating collaborative workshops/brainstorms.
• Transform brainstorm notes into ideas, contributing to the development of applicable strategies.
• Supports workshops with excellent note taking and contact reports.
• Help outline execution plans based on approved strategies, providing incremental value through detailed planning and recommendations.
• Stay updated with basic tools, techniques, and practices in the field, incorporating new advancements into your daily work to enhance effectiveness.
• Help identify and understand client priorities, offering structured advice and incremental value to client projects in specific areas.
Qualifications:
• 2+ years' experience in a strategy or equivalent position.
• 2+ years' experience using multiple marketing research tools and methodologies - from new ways of applying technology to conduct primary research, a working knowledge of 3rd party research, secondary research and social listening.
• Bachelor's Degree in business related field.
• A demonstrated understanding of working with multiple agency disciplines including direct mail, media, social, content, UX, analytics and technology.
• Knowledge of Dynamic Creative Optimization and the platforms within the industry.
• Experience being in and working with a DCO platform.
The annual salary range for this position is $59,000-$96,025. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
Applications are being accepted on an ongoing basis.
#LI-Hybrid #LI-DC #LI-CP1
Location: Chicago
Brand: Dentsu Creative
Time Type: Full time
Contract Type: Permanent
Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.